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Hiring Round-Up: Glam, Ogilvy & Mather, Etsy

Written on: July 23rd 2008
Author: Kathleen

ADOTAS – Glam Media has snagged Michael Adair as their VP of corporate development and finance. Adair was most recently at Google as head of North American sales. The fem-focused Glam ad network has raised $115 million in funding (it raised $85 million this year alone). WPP Group’s Ogilvy & Mather [...] more...

TNS Rejects Hostile Bid from WPP

Written on: July 9th 2008
Author: Kathleen

ADOTAS – The WPP Group, an ad and marketing behemoth, has launched a hostile bid for Taylor Nelson Sofres, a market research and information group. In echoes of the Microhoo debacle, TNS had rejected three previous takeover bids from WPP – and it’s rejected the latest offer as well. However, unlike [...] more...

Yahoo Puts Finger in the Dam With WPP

Written on: May 16th 2008
Author: Kathleen

ADOTAS – Beleaguered Yahoo Inc. has just penned a multi-year deal with advertising big gun WPP Group, enabling the company to buy ads on Yahoo’s interactive advertising exchange and place them on Yahoo and its partner sites. While observers say the deal had been in the works for months, it’s just [...] more...

WPP Courting Blast Radius

Written on: October 2nd 2007
Author: Editor

It seems that the WPP Group is never done buying. Just recently the company acquired digital agency Schematic, and now there are reports that the firm is close to closing a deal with a Vancouver-based interactive independent called Blast Radius. The company consists of 400 employees and has done campaigns for [...] more...

FTC Keeps Acquisitions In Check

Written on: June 19th 2007
Author: Editor

The Federal Trade Commission (FTC) is working overtime these days with the investigation of Google’s acquisition of DoubleClick and now, the additional investigation of two other major deals. Microsoft’s $6 billion acquisition of aQuantive and Yahoo!’s $680 million spending on the other 80% of Right Media it did not own are [...] more...

WPP Group Blazes A New Trail

Written on: June 15th 2007
Author: Editor

The WPP Group has made a monumental upfront ad buy across NBC Universal’s TV and digital properties at $1 billion. This move is significant in potentially setting a new standard for upfront ad sales, as advertisers and networks continue to turn to Nielsen Research’s new commercial ratings. Networks and advertisers have [...] more...

Spotlight

AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...