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Google Bids on Wireless Spectrum

Written on
November 30th 2007
Author
Alternative Media

Google Inc said on Friday that the Internet leader would bid on coveted airwaves to launch a U.S. wireless network, putting it in competition with traditional telecommunications players AT&T and Verizon.Google said in a statement that it was ready to go it alone rather than rely on partners in bidding [...] more...

VeriSign Approving Visa Mobile Commerce

Written on
March 28th 2007
Author
Editor

Digital infrastructure company Verisign has signed a deal with Visa to support the latter company’s mobile commerce platform, which is being promoted through mobile marketing and point-of-sale campaigns. Visa’s system allows users to get coupons and make purchases with their Visa accounts using only their mobile devices. Visa will be providing [...] more...

Bango Unveils Bango 2Go

Written on
March 27th 2007
Author
Editor

Bango has introduced a new service to the mobile marketplace today. The new service called Bango 2Go, services brands and content providers in a cost-effective manner, allowing them to infiltrate the mobile web. With this new groundbreaking service, access to creating a presence online can be attained by brands and [...] more...

Amp’d Mobile, Motorola Release Moto Q

Written on
March 22nd 2007
Author
Editor

Amp’d Mobile unveiled the Moto Q today, which is an Amp’d-centric phone from Motorola designed specifically with entertainment in mind. The new mobile launch is geared towards the youth market and their sources of entertainment and social networking. In a statement, Peter Adderton, founder and CEO of Amp’d Mobile, said, [...] more...

iLoop Unveils mFinity

Written on
March 21st 2007
Author
Editor

iLoop Mobile today announced the release of mFinity, a new mobile platform. The mobile technology company, which works with interactive, text message-based mobile marketing and mobile content distribution, launched the new service in the hopes of reducing complications involved with mobile marketing. What mFinity does offer is a platform to create, [...] more...

Yahoo Carries oneSearch to Mobile Web

Written on
March 20th 2007
Author
Editor

Yahoo yesterday introduced the mobile offshoot of its oneSearch service, which the media giant claims will put it ahead of Google’s current offering. The Yahoo mobile oneSearch service delivers locally relevant answers to mobile phone users, something Yahoo says Google has yet to offer within the United States. “We are [...] more...

Medio Opens Mobile Ad Network

Written on
March 20th 2007
Author
Editor

Medio Systems, a company that provides mobile search technology, has launched a new mobile, search-based ad network to debut on the pay-as-you-go Amp’d Mobile network. Amp’d has been using Medio’s ad-powered software for mobile web searches since February, but Medio’s new pay-per-call-based system will track user behavior and click-through history to [...] more...

Fox News Goes Mobile with Third Screen Media

Written on
March 12th 2007
Author
Editor

News Corp-owned cable outlet Fox News has signed a deal with Third Screen Media to use the latter company’s MADX ad management platform for mobile campaigns. Fox News has launched a website containing links to Fox News stories specially formatted for mobile devices. The site contains small mobile banner ads [...] more...

Nokia Enters Mobile Ad Business

Written on
March 7th 2007
Author
Editor

Finnish mobile technology manufacturer Nokia has entered the mobile advertising business with the launch of Nokia Ad Service and Nokia Ad Connector, two ad services designed to change the way advertising is implemented on mobile devices. The Nokia Ad Service contains both a mobile ad network and a mobile ad management [...] more...

3rd Dimension Launches Ad-Supported, Tri-State Mobile Traffic Service

Written on
March 5th 2007
Author
Editor

New York-based mobile marketing firm 3rd Dimension Inc today announced the launch of a new traffic advisory service for mobile devices. Now, drivers in New York, New Jersey and Connecticut will be able to view real-time news regarding traffic tie-ups on cell phones with the free service, which is [...] more...


Spotlight

AdBrite’s CEO On Creating a Transparent Ad MarketplaceADOTAS EXCLUSIVE – AdBrite bills itself as the Internet’s Ad Marketplace – it also places a high premium on transparency, [...] more...

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