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Hotmail to Be Retired; DSPs to Lose Cheap Retargeted Ad Space

Written on
February 4th 2013
Author
Mike Daly

A source close to Microsoft told Adotas last week that Hotmail will soon go the way of the dinosaur and its replacement, Outlook.com, would be free of ads. In response, a spokesperson for Microsoft confirmed the former but denied the latter. “Outlook.com does have ads,” said the spokesperson (appropriately) via email. [...] more...



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