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Opera Acquires AdColony, Stakes Claim as World’s Leading Mobile Video Ad Platform

Written on
June 24th 2014
Author
Press Release

SAN MATEO, Calif., June 24, 2014 (ADOTAS) — Opera today announced that it has acquired AdColony, a leading mobile video advertising platform, to deliver best-in-class mobile video advertising to publishers and advertisers with a combined reach of more than 700 million global consumers. “Opera is growing rapidly and we are constantly ... more...

AdColony Expands Global Presence With Key Exec Hires

Written on
May 1st 2014
Author
Press Release

LOS ANGELES, May 1, 2014 (ADOTAS) — AdColony, the leading mobile video marketing platform, today announced the opening of its European offices with new hire Andrew French (pictured), GM EMEA based out of London, who will lead AdColony’s continued expansion throughout the region. With many of AdColony’s key app developers and ... more...

AdColony Surpasses $100M Annual Revenue Run Rate Less Than 3 Years From Launch

Written on
January 29th 2014
Author
Press Release

LOS ANGELES,  January 27, 2014 (ADOTAS) - AdColony, the leading mobile video marketing platform, today announced it has surpassed a $100 million annual gross revenue run rate, more than quadrupling 2013 revenue versus 2012. Further, the fourth quarter of 2013 marked the company’s tenth consecutive quarter of record revenue growth. AdColony ... more...

Study: Cross-Screen Ad Viewing Boosts Recall, Purchase Intent, Favorability

Written on
April 16th 2012
Author
Brian LaRue

ADOTAS - A study released this afternoon, conducted by Nielsen for mobile video ad network AdColony, shows cross-screen viewing can increase purchase intent by up to 72 percent, which is worth noting for when you consider how tooling with a smartphone or tablet while watching TV has become more or ... more...