wi-fi-tv
Wi-Fi TV: Online TV Ads Will Out-Earn Traditional TV Ads
ADOTAS – Wi-Fi TV has outlined its vision for online video advertisements as Internet TV continues to evolve. Wi-Fi has rolled out two new ad opportunities on its Social Internet TV platform. “Think of TV just 25 years ago and how little interactivity there was with the viewer and advertiser. Now [...] more...
Viewers Engage With Online Videos (Or Do They?)
ADOTAS — People who watch television shows online are more engaged in the content – and the interactive advertising – than viewers who plop down in front of the boob tube, a survey conducted by Wi-Fi TV found. The survey of 17,000 people found that viewers were 25% more engaged in [...] more...
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Spotlight
HipCricket: SMS Is Still the Wave of the FutureADOTAS EXCLUSIVE — HipCricket, a mobile marketing company, has been changing the way advertisers think about reaching their audiences since [...] more...
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