walmart



Webmoblink Launches RTB Exchange for Mobile and Online Advertising

Written on
March 3rd 2014
Author
AdotasWire

MIAMI, February 27, 2014 (ADOTAS) — Webmoblink, the leading global, independent and privately owned mobile ad network with a solid expertise in the LATAM and US Hispanic markets, have entered the programmatic exchange fray. Being the first mobile ad network to launch its own real-time bidding (RTB) marketplace for both mobile ... more...

Kraft, Walmart Among Brands Hunting Innovation at ad:tech SF

Written on
January 21st 2014
Author
AdotasWire

DALLAS, January 21, 2014 (ADOTAS) – ad:tech San Francisco 2014, the largest digital marketing event of the year, held March 26-27 at Moscone Center West, announced today a call for submissions for ad:tech’s Startup Spotlight Series. Startup Spotlight is a competition where the most innovative and enterprising new companies in digital ... more...

Blogshare: ‘Mobile Is Not A Channel’

Written on
October 4th 2013
Author
Mike Daly

ADOTAS – In a guest post on AllThingsD titled “How $10 Million Can Lose You $250 Million,” Raj De Datta (pictured), CEO of cloud marketing platform BloomReach, asserts that mobile should not be considered a channel unto itself, but rather the connective tissue that binds together all marketing efforts. “[Mobile] begins, ... more...

WATCH: Google Ad Exec Susan Wojcicki to Deliver Day 2 Keynote at ad:tech San Francisco

Written on
April 10th 2013
Author
Mike Daly

ADOTAS – Today’s final keynote speech at ad:tech San Francisco will be delivered by Susan Wojcicki (pictured), Senior Vice President of Advertising for Google. The topic of the speech, which will run from 9-10 a.m. PDT, is “5 Ideas for the Future of Digital Advertising.” more...

Is Your Favorite Brand a Social Media Power Player?

Written on
March 25th 2013
Author
Adotas

The steady rise of social media has every company reconsidering marketing strategies and how they sell their products or services. With that in mind, global consulting firm Vivaldi Partners has published a new study measuring the impact of “social currency” and which brands are using social media effectively to target consumers. The firm ... more...

AFAIK: Rockbridge, Triad, Dailybreak, Mondelez, Touchstorm, PerformLine, Schawk, Comosoft, Beezid

Written on
January 10th 2013
Author
Mike Daly

Here’s what’s blowin’ in the digital wind today: Rockbridge Growth Equity has acquired Triad Retail Media, a 300-person agency headquartered in Tampa, Florida. Triad creates programs that enable brands to advertise contextually on highly trafficked retail websites such as Walmart, Sam’s Club, eBay, Toys “R” Us and CVS. The agency ... more...

Five Laws for International Marketing Success in 2013

Written on
December 24th 2012
Author
Liz Elting

In 2012, if you didn’t accommodate shoppers using mobile devices or personalize your online content for individual visitors, it wasn’t a crime. However, those retail trends were so pervasive last year, they might as well have been required by law for all retailers. As we move into 2013, there are ... more...

Holiday Shopping Trends Among Facebook Friends

Written on
December 19th 2012
Author
Molly Glover Gallatin

‘Twas the week after Thanksgiving, and all through the land On Facebook they chatted, and made shopping plans Of sales at Target, Best Buy and Walmart - Look online for deals and fill up that cart! The gadgets they covet: iPhone, iPad, and SIII. Get great deals today, then share on your feed! Black Friday through ... more...

Black Friday Recap: This Year’s Winners Based on Real-World Visits

Written on
November 29th 2012
Author
David Shim

The dust has settled on Black Friday and early reports are touting the record-breaking billions spent by consumers. But which retailers were the most successful at turning the Black Friday hype into a flood of in-store foot traffic? In order to better understand how major retailers fared this Black Friday, Placed ... more...

Report: Walmart Tops in GPS Searches On Black Friday

Written on
November 26th 2012
Author
Mike Daly

Telenav, a GPS navigation app developer and mobile advertising platform, published today a list of the top 10 most searched retail brands by our customers on Thursday and Friday (for example, searching for the closest Walmart). Telenav looked at a representative sample from our millions of users to find out which ... more...