video-games



Report: Digital Content Expected to Drive Growth for Video Game Systems

Written on
October 30th 2013
Author
AdotasWire

NEW YORK and SAN DIEGO, October 30, 2013 (ADOTAS) – A new report from DFC Intelligence and Live Gamer examines the future of video games in the living room.  According to the report, over the next few years the monetization of video games is expected to radically change as consumers connect online ... more...

AFAIK: Adap.tv, Springpad, SponsorPay, Outcast Media, Anametrix, IGN

Written on
January 9th 2013
Author
Mike Daly

Here’s what I heard through the online grapevine today: Adap.tv has appointed Timothy R. Morse (pictured) to the newly created position of Chief Financial Officer. Morse joins Adap.tv from Yahoo!, where was Executive Vice President and Chief Financial Officer from June 2009 to October 2012.  Morse was responsible for all ... more...

ADOTAS POLL: Big Data Has Thrived at the Expense of Creative

Written on
December 20th 2012
Author
Mike Daly

Our most recent Adotas Poll asked: “Has Big Data’s rise to prominence come at the expense of creative?” The results are as follows: Yes: 55 percent. No: 45 percent.   Our new poll poses the question: “Do you think the proliferation of virtual “shooter games” has led to an increase in actual gun violence?” We’ll ... more...

IGA Worldwide, possible sale

Written on
March 17th 2009
Author
Edward Barrera

ADOTAS — In-game ad firm IGA Worldwide might be sold because of revenue problems, signaling a possible downturn in what looked like a growing ad market. IGA, which shares ad revenue with game publishers and console owners, allows game developers to designate spots inside games where ads can be run. Those ... more...

Dairy Queen Becomes a Video Game

Written on
December 24th 2008
Author
Edward Barrera

ADOTAS — Dairy Queen, the comforting quick stop you knew as a kid, is reinventing its slightly moldy image with a video game. Developed by GameMill Entertainment, the game is called DQ Tycoon and lets players run their own fast-food franchise. (!) It’s part of a larger campaign, which includes Dairy Queen ... more...

Obama Buys First Video Game Campaign Ads

Written on
October 16th 2008
Author
Reuters Group

Barack Obama, flush with cash and ramping up his advertising in the final weeks before the November 4 election, is making U.S. political history by placing the first presidential campaign ads in online video games. The Democratic Illinois senator is using the Internet ads, featured in 18 games through Microsoft Corp’s ... more...

Ad Partnership Launched To Lure Capricious Gamers

Written on
March 25th 2008
Author
Sarah Novotny

ADOTAS – Fusing user-friendly ads with interactive entertainment has been a consistent challenge in the gaming world. A new partnership has been hatched to (they hope) actually add value to the gamers’ experience — and lure them to the brands being shilled. Double Fusion and Gearbox Software announced today that they ... more...

Nintendo To Unfurl Online Service in May

Written on
February 20th 2008
Author
Sarah Novotny

Gamers have two reasons to rejoice: Nintendo Co. is launching a new Wii Fit product and an online service called WiiWare in May, according to reports. The Wii Fit game will have a weight-and-motion sensing device called the Wii Balance Board, the better to battle one’s bulge with. WiiWare will allow game ... more...