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Quick Hits: AdBlock Blocks Fewer Ads, Amazon Aces a Test of the Cloud
ADOTAS – AdBlock Plus developer Wladimir Palant announced last week the popular ad-blocking plugin is going to begin blocking fewer ads — at least in its default settings. AdBlock Plus 2.0 allows for “non-intrusive” ads — that is, ads that are static (preferably text-only) and, as such, have no audio or [...] more...
Quick Hits: Alphabird Acquires Media Social, Urban Airship Raises $15.1 Million
ADOTAS – Audience-targeting video syndicator AlphaBird has acquired Media Social, a pioneer in viral video development and social-based video distribution. Back in May, the company acquired PlaceVine and its Brand Integration Platform, technology that matches of agencies and marketers with video content producers for brand integrations. Mobile application enhancer Urban Airship raised $15.1 [...] more...
Verizon’s Making Money Off Your Data, So Why Not Get a Better Deal?
ADOTAS - When Verizon changed its privacy policy last month to inform users it was collecting clickstream data, the company didn’t take to the streets, shouting through a bullhorn: “We at Verizon are now collecting your browsing, search string and location data, then melding it with demographic information and aggregating it [...] more...
AT&T, T-Mobile & Verizon to Invest $100 Million in Isis Mobile Commerce System
ADOTAS – Although Google summoned a lot of fanfare to launch its digital Wallet, a mobile commerce solution that employed NFC technology and the Android mobile operating system, even if you squinted really hard, it was obvious that the application was limited (which is really too kind an adjective). The age [...] more...
Will the Need for Speed Trump Mobile OS Preference?
ADOTAS – Thirty-eight years ago yesterday, Martin Cooper, then the general manager of Motorola’s communications systems division, made the first public mobile phone while strolling down the streets of New York. Cooper swears that “sophisticated New Yorkers” gazed at amazement as he chatted into a phone-like box held up to [...] more...
AT&T-T-Mobile Deal Will Accelerate Consumer Smartphone Embrace
ADOTAS - And then there were three — major mobile shakeup over the weekend as AT&T agreed to fork over a $39 billion dowry to Deutsche Telecom for little T-Mobile, but the two will only get to the altar if the U.S. Justice Department and the Federal Communications Commission grant them [...] more...
Google Doubling Down on NFC While Apple Passes
ADOTAS - According to Bloomberg, Google will be test-driving a mobile payment service using near-field communication (NFC) technology at retail locations in New York and San Francisco in the coming four months. Though the companies remained tight-lipped, Sources told the business newswire that Google will thousands of VeriFone Systems’ cash-register components at retail locations [...] more...
Verizon Gets iPhone, But What About Young Android?
ADOTAS – I feel like I’ve dreamt this moment so many times — come next month, Verizon subscribers will finally be able to bring home iPhones. Oh, and get this — the Verizon iPhone features personal hotspots, allowing a user to share a data connection via wifi with up to [...] more...
iPhone Still Handedly Beating Android
ADOTAS – It might feel like 2010 was the year of Android as Google boasts 300,000 Android devices activated daily, Nielsen found that Android devices were most popular with first-time smartphone buyers and the monthly OS ad impression share tied the previously dominant iOS on Millennial Media’s mobile ad network. But [...] more...
Verizon Will Skip Revamped Microsoft Mobile OS Launch — UPDATED
ADOTAS – Update, Friday 12:20 p.m.: A source tells Silicon Alley Insider that Microsoft decided months ago, after the Kin debacle, that it wouldn’t go with Verizon as a launch partner for the Windows Phone 7. I’m guessing there’s some bad, bad blood there…. Hey, let’s add a little insult to [...] more...
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Latest News
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
- This Week’s New Hires February 3rd 2012 ADOTAS – Another week, another round of new gigs. Here [...] more »
- Two Surveys: What Are We Doing with Mobile Devices During the Super Bowl? February 2nd 2012 ADOTAS - With the Super Bowl fast approaching and the [...] more »
Features
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
- Covering the Digital Buy: Super Bowl Winners and Losers February 8th 2012
- How Social Targeting Can Lead to Discovery February 7th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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