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user-generated-content

YouTube Expands Mobile Reach

Written on: January 24th 2008
Author: Editor

YouTube is opening its services to run on millions more handset phones which the company announced today. The company is expanding its service availability from a few phones to a wide range used by 100 million users globally that stream videos to mobile screens, reports Reuters. Dwipal Desia, YouTube’s mobile product manager [...] more...

JS-Kit Helps Publishers Up The Integrity

Written on: November 2nd 2007
Author: Editor

In the fast paced world of online media, there is growing concern over privacy, and integrity. When ads are placed next to questionable content which has not been approved by the advertiser, it creates a loss of integrity both for the site and the brand. User-generated content is the dice-roll [...] more...

Smart Christmas Shopping In September

Written on: September 4th 2007
Author: Ami Zivov

There are 111 shopping days left until Christmas. Do you know what you’re buying for your friends and family? In the last decade, the Internet has provided shoppers with many tools that have made the shopping experience easier for all of us. First, online shopping saved the time and effort of [...] more...

Site Gets $100M Before It Gets A Name

Written on: August 10th 2007
Author: Editor

The new ad content site that News Corp. and NBCU are teaming up on to compete with YouTube, has only recently been announced and already it is picking up steam and cash. The site has yet to have a URL or a name for that matter and Providence Equity Partners have [...] more...

Facebook Gets Stiff-Upper Lip From Brits

Written on: August 9th 2007
Author: Editor

In the wake of advertisers rescinding contracts with popular social network Facebook, due to their ads being placed on pages promoting the British National Party, the British government has decided to follow. They have directed their agency to not place ads on Facebook or any other site that focuses on [...] more...

Spotlight

HipCricket: SMS Is Still the Wave of the FutureADOTAS EXCLUSIVE — HipCricket, a mobile marketing company, has been changing the way advertisers think about reaching their audiences since [...] more...