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Tumblr Sponsored Posts Now Promoted on Yahoo

Written on
June 17th 2014
Author
Mike Daly

ADOTAS — Tumblr Sponsored Posts will now be seamlessly promoted across Yahoo and Tumblr, reaching more than 800 million average monthly visitors, according to a joint announcement made today. These posts are now integrated and available through Yahoo Gemini, the marketplace where advertisers can buy mobile search and native advertising. Sponsored Posts ... more...

Curalate Secures $8.6 Million in Series B Funding Led by NEA

Written on
June 9th 2014
Author
Press Release

PHILADELPHIA, June 9, 2014 (ADOTAS) – Curalate, the leading visual analytics and marketing platform, has secured $8.6 million in Series B financing, bringing its total funding to $12.5 million. NEA led the round with participation from First Round Capital, MentorTech Ventures and Vayner RSE, Gary Vaynerchuck’s new $25 million fund. Vaynerchuck will serve as a ... more...

Gigya Partners with Tumblr to Bring Tumblr Sharing to World’s Largest Brands

Written on
June 2nd 2014
Author
Press Release

MOUNTAIN VIEW, Calif., Jun 2, 2014 (ADOTAS) – Gigya, the Connected Consumer Management Suite, and Tumblr have announced a partnership to bring Tumblr’s share and follow functionalities to Gigya’s Share plugins. Through the partnership, Gigya customers can easily offer Tumblr sharing on their web properties, and add fans through Tumblr’s follow button, ... more...

Adobe Report: Facebook Ad Business Continues to Grow

Written on
April 22nd 2014
Author
Adotas

ADOTAS — Today, Adobe released its Q1 Social Intelligence Report analyzing social media data and trends around Facebook and other industry players including Twitter, Pinterest, Tumblr and LinkedIn. The report is the most comprehensive in the industry and looks at paid, earned and owned social media using 260 billion FB ad impressions, ... more...

IZEA Unveils “The Sponsorship Marketplace” for Brands, Agencies and Content Creators

Written on
March 17th 2014
Author
Press Release

New York, March 17, 2014 (ADOTAS) — IZEA, Inc. (OTCQB: IZEA), the leader in Sponsored Social, today unveiled the first real-time marketplace designed to connect brands with creators for all forms of sponsored content across major social platforms, including Twitter, Facebook, Instagram, Tumblr, YouTube and LinkedIn. Building on the three-million ... more...

Big Brands and the Business Benefits of Social Media: Pt. 3

Written on
March 14th 2014
Author
Trevor LaTorre

ADOTAS (Third of three parts) – Earlier today, in part 2 of this series, we explored the business benefits of Pinterest, Instagram, and Vine. In this final installment, we’ll cover the benefits of using LinkedIn, Foursquare, and Tumblr. If these networks are on your business radar for social strategy, this ... more...

Infographic: The Top 10 Tech M&As of 2013

Written on
February 18th 2014
Author
Adotas

ADOTAS — Acquisitions are a common occurance in the tech world. They drive awareness as well as dollars to companies and brands alike.  Infolinks has put together an infographic that highlights the top 10 deals for 2013. The infographic focuses on top acquires, money spent, top categories and the 15 biggest deals of all ... more...

Marketwired & Tumblr Ink Firehose Deal for Enhanced Social Data

Written on
February 3rd 2014
Author
Press Release

TORONTO – January 30, 2014 – Marketwired, an industry leader in communications technology and social analytics, announced today the integration of the full set of Tumblr data from its firehose into its social data platform, offering clients real-time access to social data from one of the largest and fastest growing ... more...

Dude: Woven Acquires Brotips

Written on
November 20th 2013
Author
Mike Daly

NEW YORK, November 20, 2013 (ADOTAS) — Woven (http://www.woven.com), the creative media and advertising agency, announces today the acquisition of Brotips (http://www.brotips.com/), a top online property powered by social media that shares tips of wisdom across Facebook, Twitter and Tumblr. This acquisition enables a variety of monetization opportunities, leveraging Woven’s network ... more...

Native Advertising: The Next Step In Advertising Evolution?

Written on
August 28th 2013
Author
Roey Franco

ADOTAS – Pop quiz: For the images below, can you tell promoted content from original content? With users becoming more sophisticated and blind to ad placements on pages or apps they view, advertisers must find alternative ways to capture attention. Native advertising is intended to present promoted content in an unobtrusive and ... more...