traffice
Bulking Up On Traffic May Not Be The Right Diet
‘How many unique visitors per day?’ I hear this question all the time. After all, traffic is the Holy Grail of the Internet. People look at a Web site’s traffic ranking as the key metric in predicting a partner’s potential. Both advertisers and publishers fuel this obsession; ‘The more traffic the better’ [...] more...
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Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
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