time_warner
Ex-NBC Exec Randy Falco Takes Over as AOL Chief
According to an announcement today by Time Warner Chairman/CEO Dick Parsons, former NBC Universal TV President/COO Randy Falco will take over as Chairman and CEO of AOL, replacing Jonathan Miller. With AOL in transition phase, as it slowly moves towards being a free, ad-supported service, Parsons said in a statement: “Jeff [...] more...
Time Warner Mulling AOL Breakup, AOL Sales to Possibly Shrink
After to a recent interview with AOL CEO Jonathan Miller, the Sunday Telegraph, a UK newspaper, is reporting that media giant Time Warner is considering undoing the merger between Time Warner and AOL that occurred in 2000. “It’s possible, going forward. It’s not a discussion that Time Warner has a [...] more...
Time Warner Liberates AOL Subscribers
Today, Time Warner execs confirmed what ADOTAS first buzzed about in early July. AOL will now be offering more of its services for free, moving closer towards an entirely ad-supported model. AOL will give away free email accounts, software and other services that were previously only available to paid subscribers. The [...] more...
CNN Brings in Money for Online Re-branding
CNN and Time Inc.’s Money Magazine have teamed up for the re-launch of CNNMoney.com. Though CNN has had a partnership with Money Magazine since 2001, they’ve now built up a new site that combines content from both CNN and all of Time’s business and financial publications including Money, Fortune, and [...] more...
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Latest News
- Funding in Brief: $10M for Spongecell, $8M for Prolexic February 9th 2012 ADOTAS – Rich media ad company Spongecell has raised $10 million [...] more »
- Google AdMob Axes Minimum Bids, Targeting Fees February 9th 2012 ADOTAS - As of Feb. 15, Google will change its [...] more »
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
Features
- Attribution Online: Introducers and Influencers and Closers… Oh My! February 9th 2012
- With gTLDs, Global Branding Starts with a Name February 9th 2012
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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