third-party-data-collector



Tags Are ‘Outdated’: BrightTag Announces Partners for Server-to-Server Data Flow System

Written on
October 24th 2011
Author
Gavin Dunaway

ADOTAS – A slew of impressive third-party ad tech firms — including Interclick, Aggregate Knowledge, Turn, Marin Software, DataXu, Adometry and [x+1] for starters — have signed up as partners for BrightTag’s ONE platform, a service layer between websites and third parties that removes the data transfer process from the browser and onto a server-to-server connection. “We ... more...

Stanford Privacy Research More About Lackluster Site Security Than OBA [UPDATED]

Written on
October 12th 2011
Author
Gavin Dunaway

ADOTAS – [UPDATED AT BOTTOM] According to a new study by the Stanford Law School’s Center for Internet and Society, 61% or 113 of Quantcast’s 185 most popular sites sent user names or user IDs (potentially email addresses) to third parties via cookies. And most of it appears to be unintentional — ... more...