the-golden-compass
Study: Mobile Ads Boost Brand Awareness 19%
ADOTAS – Interactive ad-supported mobile gaming company Greystripe just released research conducted by Dynamic Logic measuring the effectiveness of its mobile advertising campaign for “The Golden Compass.” Survey respondents were separated into “control” and “exposed” groups based on who saw the ads (786 mobile Web users between the ages of 18 [...] more...
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Latest News
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Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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