Adotas

Where media buyers start online





technology



Wired teens abusing web and caffeine

Written on
June 1st 2009
Author
Reuters Group

REUTERS – Caffeine-fueled teens are texting, Web-surfing and gaming for hours into the night, which is affecting their alertness and ability to function during the day, a new study in Pediatrics shows. “They’re up at night and they’re dong a lot less homework than we thought and a lot more multitasking,” [...] more...

Meager H-1B visa applications foreshadowing Silicon Valley decline

Written on
April 14th 2009
Author
Edward Barrera

ADOTAS — Two kids from India founded Scrabulous, a popular Facebook app, without ever being in the US, and half the Silicon Valley engineers were born oversees, up from 10 percent over the last few decades, according to the NY Times. So where does that leave laid-off US workers as Congress [...] more...

Google and the Obama Administration

Written on
February 6th 2009
Author
Edward Barrera

ADOTAS — Kevin M. Ryan chief marketing officer at WebVisible, has written an open letter to the president, noting the tightening relationship between the dominant Internet company and the government, and how that will hurt, not promote, the web ecosystem. Here are some excerpts: “I thought we were moving past paying [...] more...

E-Government and ROI

Written on
January 5th 2009
Author
Edward Barrera

ADOTAS — And in our last in a series of predictions for 2009,  John Mahler, of Greater Than One,  gazes into the future: “(This) will be a year of continued fragmentation in the digital space. Technologies will provide consumers with increased control over the content they receive and force marketers to [...] more...

Who Will Lead Google?

Written on
November 25th 2008
Author
Sarah Novotny

ADOTAS — Are the three smart, talented and wealthy guys at the top of the Google food chain ready to move on? That’s the speculation as CEO Eric Schmidt gabs on Rachel Maddow’s show on MSNBC about bailouts for automakers and Citigroup, and talks elsewhere how the government should invest in [...] more...

GPhone Voted Not As Pretty

Written on
August 15th 2008
Author
Sarah Novotny

ADOTAS — It is being reported that there is a similar issue regarding Google’s new GPhone and the Google Android software. Apparently they are both powerful, yet not as esthetically pleasing as Apple’s OS X and iPhone. A source reported to Silicon Alley Insider that although the model and software [...] more...

You Can’t Spell Marketing Without “IT”

Written on
May 29th 2008
Author
Gaston Legorburu

ADOTAS EXCLUSIVE – Unlike their predecessors, marketers today are faced with a growing array of options when it comes to putting together an effective marketing campaign. What should be the balance of offline and online activities? For online, what specific options should marketers be looking at? Perhaps it’s a new [...] more...

Google Gauges Developers?

Written on
May 28th 2008
Author
Sarah Novotny

ADOTAS – Late last night, Google announced that its Google App Engine will include further resources for developers. Google also included the details of pricing for the new services. Developers wishing to create their own web applications using Google App Engine will have a free quota of 500 Megabytes of storage [...] more...

Skyfire Is Rolling In Dough

Written on
May 28th 2008
Author
Sarah Novotny

ADOTAS – It is being reported that the creators of Skyfire mobile browser, Skyfire Lab Inc. have raised $13 million in Series B funding. Included contributors in the round are Matrix Partners, Trinity Ventures and the frontrunner, Lightspeed Venture Partners. Funding to date has totaled up at $17.8 million. The Series [...] more...

Newspaper Hires Yahoo Developer

Written on
March 27th 2008
Author
Sarah Novotny

ADOTAS – Guardian News & Media recently announced that it hired Matt McAlister away from Yahoo. McAlister directed Yahoo’s developer network in San Francisco. The U.K. paper said it planned to expand its tech department – McAlister will head up the Guardian News and Media’s development network, spearheading a move [...] more...



  • Right now, at the beginning of 2012, what are you watching the most closely for its ad and marketing opportunities?

    View Results

    Loading ... Loading ...

Latest News

News Archive

Spotlight

Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...



Adotas Partnership