taylor-swift
UberMedia Digital BCS Snapshot Highlights 2014 Marketing Imperatives
PASADENA, Calif., January 7, 2014 (ADOTAS) – UberMedia, based just blocks away from the final chapter of the college football BCS Bowl game in Pasadena, CA, today released its first UberInsights of 2014: a “Digital BCS Snapshot” that provides a quick view of Florida State and Auburn fans’ mobile social behavior ... more...
Winners and Losers: The Grammys on Twitter
What were the most buzzed about Grammy moments from last night? To figure it out, Whispr Group, a social media intelligence agency (Spotify is among its clients), looked at all publicly available Grammy tweets posted on February 10, 2013 – spanning nominees, performances, red carpet looks, memorable moments, hashtags, etc. – and created a ... more...
LiveNation.com Launches Revamped Website With Social Features
Live music rocks. Going to a concert gives fans a much-needed glimpse into the artistry, personality and theatricality of their favorite performers that they would not otherwise get from just listening to the band on their iPhones. The digital revolution has created a seismic shift in the way the world ... more...
Spotlight
Centriply Begins Licensing Its Proprietary Big Data: Retains Venture Development Center to Lead Effort
Centriply, a demand-side targeted TV platform for advertisers, announced that it will begin licensing its proprietary Big Data sets for ... more...
Latest News
- UnrulyX, an Outstream Video SSP, To Unify Demand Sources For Publishers September 23rd 2016 UnrulyX Is First Outstream Video SSP To Unify Demand Sources ...more »
- CIMM Partners with 4A’s to Explore Best Practices In Cross-Platform Attribution and ROI Analysis September 22nd 2016 Initiative will result in a whitepaper issued in Q4, penned ...more »
- Going Native: What Makes It Work, What Makes It Fail September 22nd 2016 An Adotas Q&A with Bryan DeLuca, Director of Content and ...more »
- Nielsen and Vision Critical Announce Strategic Alliance September 21st 2016 Relationship between Nielsen and customer intelligence platform provider Vision Critical ...more »
- Millennials at the Gate: New Report Reveals Pervasive Ad Blocking and Preference for Video Piracy September 20th 2016 Survey of Millennials Uncovers That Illegal Streaming of Video Is ...more »
- 3 Steps for Evaluating the Best Results Across Retargeters September 20th 2016 Performance-based solutions are on the rise across e-commerce marketers, and ...more »
- Revealing Untold Secrets for True Omnichannel Marketing September 15th 2016 Okay, okay, I get it, it’s not always easy. True ...more »
Features
- Going Native: What Makes It Work, What Makes It Fail September 22nd 2016
- 3 Steps for Evaluating the Best Results Across Retargeters September 20th 2016
- OOH! Out-of-Home and Mobile/Location-Based Marketing September 16th 2016
- Revealing Untold Secrets for True Omnichannel Marketing September 15th 2016
- Elevate Your Content Marketing with Better Design September 14th 2016
-
What will be the most important vertical in online advertising in 2016?
- Mobile (53%, 284 Votes)
- Programmatic (26%, 137 Votes)
- Video (21%, 112 Votes)
Reader Favorites
Classifieds
- Adobe Campaign Consultant
- Adobe Campaign Delivery Lead
- Adobe Campaign Professional
- POP-UP Event Coordinator
- Adobe Campaign Consultant
Recent Comments
- Brian T. Nakamoto: Hi Diaz, Do you know when we can expect the IAB to finalize and publish the
- Kantar Media's Super Bowl Ad Analysis–Past, Present, Future - ADOTAS -: [...] Privacy Policy [...]
- Kantar Media's Super Bowl Ad Analysis–Past, Present, Future - ADOTAS -: [...] B2B Marketing Predictions for 2016 January 12th 2016 Madison Logic has put together an
- Kantar Media's Super Bowl Ad Analysis–Past, Present, Future - ADOTAS -: [...] Q&A: Why Authenticity Will Help Brands Rise Above Content Clutter in 2016 [...]
