targeted-mobile-advertising
HipCricket Launches First Hispanic Mobile Marketing Network
ADOTAS – Mobile marketing company HipCricket is launching what it says is the first-ever comprehensive Hispanic mobile marketing network, in a bid to capitalize on their spending power and receptiveness to text messages. “Hispanics had about $860 billion worth of purchasing power last year,” Ivan Braiker, chief executive officer of HipCricket, [...] more...
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Spotlight
HipCricket: SMS Is Still the Wave of the FutureADOTAS EXCLUSIVE — HipCricket, a mobile marketing company, has been changing the way advertisers think about reaching their audiences since [...] more...
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