tablet-advertising



Mediasmith Taps Medialets As Official 3rd-Party Server for Mobile/Tablet Advertising

Written on
June 18th 2013
Author
Press Release

NEW YORK, June 18, 2013 (ADOTAS) – Medialets, the essential platform for mobile and tablet advertising, announced today that Mediasmith, one of the largest independent digital media agencies in the US, has selected the platform as its third-party ad server for mobile. The partnership provides Mediasmith with comprehensive technology and ... more...

Tablet Traffic on the Fast Track; Marketers Face New Challenges, Opportunities

Written on
February 26th 2013
Author
Richard L. Tso

With more and more people purchasing portable handheld devices, tablet ad spend is predicted to pummel smartphone ad budgets over the next four years. According to eMarketer, the 2012 mobile ad budget made up a minuscule slice of the digital ad spend and an even tinier 2 percent of total ... more...