super-bowl-advertising
Reprise Media’s 4th Annual Scorecard Unveiled
The game is over. However, it wasn’t until today that advertisers were aware of who came out on top. Reprise Media has released its 4th annual Search Marketing Scorecard (SMS), ranking Super Bowl advertisers based on the level of integration between their television commercials and presence in search and social [...] more...
Spotlight
Goodmail: Video-in-Email the Next GoldmineADOTAS EXCLUSIVE — Email marketing can be both effective and controversial. As a marketer, this is a great opportunity to [...] more...
Features
- Revenge of the Nerds: A Smart(er) Social Strategy July 24th 2008
- The Fatal Flaw of Pay for Performance July 23rd 2008
- The Architecture of Creativity July 23rd 2008
- Google Slaps Affiliate Marketers (Again) July 22nd 2008
- Marketing to Women Is So 2007 July 21st 2008
Latest News
- Private Social Network Facebook To Go Web Wide July 24th 2008
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- Rumor: Comcast to Snap of Daily Candy for $75M July 24th 2008
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- Google Slaps Affiliate Marketers (Again) (11)
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- Marketing to Women Is So 2007 (7)
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