Spruce Media Issues ‘State of Facebook Ads Q4′ Report

Written on
January 23rd 2013
Mike Daly

Spruce Media’s “State of Facebook Ads Q4″ has been submitted for your perusal. Some key data points to highlight: CPM Trends Newsfeed CPM in Q4 rises further, showing clear increase in competition in Facebook Ad market. Newsfeed mobile CPM is down 10% Q3 to Q4. Desktop Newsfeed CPM is up 34% Q3 to Q4. CTR ... more...