startup
SWSWi 2013: Startups to Compete for Hearts, Minds, and Investor Dollars
Twelve startups will each get four minutes to pitch their business plans to a panel of corporate, angel, and venture investor judges at SXSW Interactive Startup Village on Sunday, March 10. The HATCH 2013 competition will take place at the Hilton Austin Downtown in Austin, TX. The 12 finalists, chosen from around the [...] more...
ad:tech San Francisco Issues Call for Entries for 2013 Startup Spotlight
DALLAS (February 20, 2013) – ad:tech San Francisco, the leading and most diverse digital marketing event in the country, announced the Startup Spotlight Series call for entries is now open. Startup Spotlight is looking for the most innovative companies within digital marketing to compete in two challenges: Mobile Commerce and Social Engagement. [...] more...
AFAIK: Rockbridge, Triad, Dailybreak, Mondelez, Touchstorm, PerformLine, Schawk, Comosoft, Beezid
Here’s what’s blowin’ in the digital wind today: Rockbridge Growth Equity has acquired Triad Retail Media, a 300-person agency headquartered in Tampa, Florida. Triad creates programs that enable brands to advertise contextually on highly trafficked retail websites such as Walmart, Sam’s Club, eBay, Toys “R” Us and CVS. The agency [...] more...
The New (Old) Hot Careers
DM CONFIDENTIAL – When we first started in the online business, the world of Internet advertising had just started to gain traction. It hadn’t really made any money, and the notion of careers such as “paid search manager” or “social media analyst” were still years away. It was the perfect sector [...] more...
Staying a Step Ahead Is Crucial to Digital Success
ADOTAS – Just a few years ago, client requests were rather generic, mostly buzzword inquiries of the general variety, such as, “What’s up with mobile?” or “I want to build a social presence.” Today, clients are smarter and looking to improve their ROI beyond the novelty stage to extract real, [...] more...
Top Five Media Startup Mistakes
ADOTAS – My first title for this post was “top 5 ad-network mistakes”… then I realized that ad network was a “bad” term…. So intead I’m going to refer to a “media startup.” I’ll put networks, DSPs, trade-desks, dynamic creative providers… any company that buys and sells media (<cough>looks like [...] more...
DigitalMoses: The Startup Dilemma
DM CONFIDENTIAL – Every time we head to San Francisco, we can’t help but think about the startup scene. Where as Los Angeles is dominated by the entertainment industry and New York by finance, outside of the ever-present homeless population, the Bay Area oozes tech startup. It has an almost [...] more...
Spotlight
Take the Display Advertising Survey for the Chance to Win a Jawbone Jambox!ADOTAS – Industry discussions about cookies, privacy and the impact on display advertising have been frequent — and, in some [...] more...
Latest News
- It’s Not Digital – It’s Mobile May 17th 2013 ADOTAS — One of the biggest mistakes advertisers can [...] more »
- Video from the Westchester Digital Summit May 17th 2013 ADOTAS – The first-ever Westchester Digital Summit was held on May [...] more »
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013 ADOTAS — Strong marketing strategies attract attention and build the [...] more »
- Adotas Poll: Tremor Video IPO Would Be A Success May 17th 2013 ADOTAS – In this week’s poll, we asked our readers: [...] more »
- Today’s Burning Question: Impact of Google I/O Announcements? May 16th 2013 ADOTAS – We’ve asked our esteemed panel of industry thought [...] more »
- Unleash the Power of Mobile: 6 Steps to Lead Generation the ‘Iron Man’ Way May 16th 2013 ADOTAS – Tony Stark aka Iron Man is restless. The [...] more »
- Pandora is First Digital Publisher to Offer e-Business Advertising Integration into Media Buying Platforms May 16th 2013 OAKLAND, CALIF., May 15, 2013 (ADOTAS) — Pandora (NYSE: P), [...] more »
Features
- Video from the Westchester Digital Summit May 17th 2013
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013
- Unleash the Power of Mobile: 6 Steps to Lead Generation the ‘Iron Man’ Way May 16th 2013
- Who’s Sharing My Brand Images? Why Text-Based Social Media Monitoring Falls Short May 16th 2013
- Ads That Look at You: How Eye-Tracking Technologies Will Change the Advertising Game May 15th 2013
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