Adotas

Where media buyers start online





sona-khosla



Is Science Killing the Art of Marketing?

Written on
December 7th 2012
Author
Richard L. Tso

Data is fundamentally changing how advertisers approach the art of marketing. Now, we can track pretty much anything online — our campaign decisions are influenced by factors that extend far beyond the impression and conversion metrics that permeated the ad industry just five years ago. Big data and the rise [...] more...



Spotlight

Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

Latest News

News Archive

  • Which social site do you use to keep abreast of industry news and views?

    View Results

    Loading ... Loading ...

Adotas Partnership





Click