Answers Served: Operative Discusses Solbright Acquisition

Written on
October 22nd 2010
Gavin Dunaway

ADOTAS – On the heels of the launch of its Operative.One platform for connecting the demand and supply sides, Operative acquired Solbright, which develops software assisting publishers in managing online ad revenue and workflow. According to CEO Mike Leo, the acquisition will bolster Operative’s ability to deliver efficient and effective ... more...