ADOTAS – Synthesio has struck a major partnership with IBM that integrates their award-winning social media monitoring and engagement software into IBM Connections. This program, that will be utilized by all IBM employees worldwide and customers of IBM Connections, takes this social software platform to the next, competitive level with the ability to [...] more...
NEEDHAM, Mass., December 18, 2013 (ADOTAS) – Visual IQ, the leading cross channel marketing attribution software provider and BlueKai, the only independent SaaS solution for marketing data management, analysis and activation, today announced that the companies have formalized their long-standing partnership to provide more robust, actionable data on the reach and effectiveness of [...] more...
ADOTAS — Politics and technology do mix, as newly appointed RadiumOne board member Steve Westly (pictured) can attest. The former California State Controller, who ran for governor of the Golden State back in 2006, has also held executive positions at eBay and served as a board member of Tesla Motors [...] more...
MILWAUKEE, November 5, 2013 (ADOTAS) – ARI Network Services, a leading provider of website, software and data solutions that help dealers, distributors, and manufacturers Sell More Stuff!™, announced today that it acquired Duo Web Solutions, the leading provider of social media and online marketing services for the powersports industry. Terms [...] more...
ADOTAS — Today, Adchemy announced that it has sold its customer-acquisition division, Actions, to XL Marketing. Since Adchemy introduced its paid search software earlier this year, market reception for its ability to help online brands scale their ecommerce revenue acquisition has been overwhelmingly positive. Currently, eight of the top fifty retailers on the IR500 [...] more...
NEW YORK, October 31, 2013 (ADOTAS) – As advertising continues to shift its focus from print to digital media, Incentient unveils SmartTouch, the industry’s most advanced digital media platform. With SmartTouch, advertisers can now display contextual ads to qualified guests based on specific guest actions. Premier hotels and resorts throughout the world are replacing [...] more...
NEW YORK, October 23, 2013 (ADOTAS) – Small brands are beating the giants on the world’s largest online video stage, according to the first comprehensive study of brand engagement and success on YouTube. “The Touchstorm Video Index: Top Brands Edition,” released today, shows that publishers now require 43 million views [...] more...
REDWOOD CITY and SAN FRANCISCIO, CALIF., -October 07, 2013 (ADOTAS) – Francisco Partners, a global technology-focused private equity firm, today announced it has acquired Avangate, the leader in customer-centric commerce with over 3,000 customers across more than 100 countries. Avangate provides a complete commerce solution enabling Software, SaaS and Cloud Services [...] more...
ADOTAS – Clate Mask CEO and Founder of Infusionsoft, chats with Adotas at Infusioncon 2013, held at the Westin Kierland Resort and Spa in Scottsdale, Arizona. The annual conference is sponsored by InfusionSoft, which has created a platform that combines CRM, e-commerce, social media and email marketing into a single, [...] more...
EDITOR’S NOTE: Adotas Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link. Goodbye winter, it was nice knowing you! What are you looking forward to this spring? MediaPost checks out Zoom Media’s partnership with [...] more...
- BroadbandTV CEO is Named Young Global Leader by the World Economic Forum March 11th 2014 VANCOUVER, March 11, 2014 (ADOTAS) – Shahrzad Rafati, founder and CEO [...] more »
- Intent Media Hires Noted Travel Industry Exec Noreen Henry as VP of Business Development March 11th 2014 NEW YORK, March 11, 2014 (ADOTAS) — Intent Media, an [...] more »
- Ampush Appoints Rick Cotton as Chief Revenue Officer March 11th 2014 SAN FRANCISCO, March 11, 2014 (ADOTAS) – Ampush, a leading [...] more »
- Facebook Exchange Partner Perfect Audience Taps into Google Merchant Accounts for Retargeting March 11th 2014 ADOTAS – You may already know that Facebook Exchange (FBX) [...] more »
- Covario Names Jeff MacGurn Senior Vice President March 11th 2014 SAN DIEGO, March 11, 2014 (ADOTAS) -– Covario, a leading independent [...] more »
- Kitara Media Appoints Chris Magdelinskas as Chief Technology Officer March 11th 2014 JERSEY CITY, March 11, 2014 (ADOTAS) — Kitara Media Corp. [...] more »
- Adknowledge Acquires Video Syndicator Giant Media March 10th 2014 KANSAS CITY, Mo. and LOS ANGELES, March 10, 2014 (ADOTAS) [...] more »
- 5 Keys to Capitalizing on the Mobile Gaming Phenomenon March 11th 2014
- The Programmatic Future: Automation Poised to Dominate Video Ad Buying March 10th 2014
- You Have My Data, Now Stop Retargeting Me! March 7th 2014
- The Top 5 New Video Ads: Snickers, Pepsi, HUVr, Hugo Boss March 7th 2014
- Spotlight on Search: Yahoo! Gemini vs. Google Enhanced Campaigns March 6th 2014
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- Finding Your Brand Advocates, Are You Ready for Super Bowl Sunday? - Inside CXM: [...] Theresa Trevor, Adotas, offers 5 simple rules to motivate brand advocates: [...]