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Take the Display Advertising Survey for the Chance to Win a Jawbone Jambox!

Written on
May 8th 2013
Author
OptiMine

ADOTAS – Industry discussions about cookies, privacy and the impact on display advertising have been frequent — and, in some cases, heated — of late. The goal of this survey is to learn how advertisers are currently measuring the success of their display advertising and how they are planning for [...] more...

VIDEO CHAT: Infusionsoft CEO/Founder Clate Mask at Infusioncon 2013

Written on
March 28th 2013
Author
Mike Daly

ADOTAS – Clate Mask CEO and Founder of Infusionsoft, chats with Adotas at Infusioncon 2013, held at the Westin Kierland Resort and Spa in Scottsdale, Arizona. The annual conference is sponsored by InfusionSoft, which has created a platform that combines CRM, e-commerce, social media and email marketing into a single, [...] more...

Larissa’s Picks to Click: Zoom Fitness Ads, Best Mobile Ad Times, Mom and Pop Don’t Do Digital

Written on
March 19th 2013
Author
Larissa Lohman

EDITOR’S NOTE: Adotas Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link. Goodbye winter, it was nice knowing you! What are you looking forward to this spring? MediaPost checks out Zoom Media’s partnership with [...] more...

Is Silicon Beach the Next Silicon Valley? Tech Startups Flock to L.A.

Written on
January 30th 2013
Author
Richard L. Tso

Los Angeles is known for its sunshine, sand . . . and now silicon. Southern California, also known as ‘Silicon Beach’ by many, is quickly gaining a reputation for being the up-and-coming region for emerging technology startups. The area is attracting high-caliber talent and serious venture funding for tech-based startup [...] more...

Game-Changing Gadgets: The Relationship Between Devices and Marketing

Written on
January 10th 2013
Author
Mike Daly

In recent years, the introduction of innovative mobile tech toys has forced many in the interactive ad industry to regroup, rethink and retool. To coincide with CES 2013, we asked some experts for their thoughts on how devices are driving the industry and vice-versa. What groundbreaking devices still have us playing [...] more...

Opera Report: iOS dominates Q3 mobile ads with high eCPMs

Written on
October 25th 2012
Author
AdotasWire

SAN MATEO, CALIF. and OSLO (October 25, 2012) — Opera Software today published its third-quarter State of Mobile Advertising report, which shares key data and trends in mobile advertising worldwide. The data comes from the Opera advertising platform, which serves more than 10,000 mobile sites and apps, with 40+ billion ad [...] more...

Inc. 5000 Indicates Major Growth in Ad/Marketing Revenues

Written on
August 31st 2012
Author
Mike Daly

Ad/marketing firms comprise 16 percent of the top 100 companies on this year’s Inc. 5000, Inc. Magazine’s annual list of the 5,000 fastest-growing companies in America. They are: 7. Adroll 14. RateSpecial Interactive 26. Leadnomics 27. Spongecell 32. Adap.tv 36. 29 PRime 37. WebMax 44. Inspira Marketing Group 49. YMarketing 54. Altitude Digital Partners 55. Media Forge 61. Brafton 73. eGumball 81. Reputation Management Consultants 86. Bizo 98. [...] more...

BuySellAds.com Uncorks the Private Label Software

Written on
June 8th 2010
Author
Gavin Dunaway

ADOTAS – BSA Private Label — is that a fine Scotch aged 18 years? A barrel of bourbon with a mix long hidden from the public and now being bottled in limited quality? No — after numerous client requests, vertical ad network BuySellAds.com is licensing its software to empower other companies [...] more...

AdJuggler Soups Up Its Software

Written on
March 5th 2010
Author
Gavin Dunaway

ADOTAS – Spring is in the air (despite the occasional flurries here in NYC), so in anticipation of the new season AdJuggler is rolling out the latest upgrades for its publisher solutions software (APS), targeted to fast-growth publishers with niche audiences and large domestic and international portals, and its network [...] more...

Got Funds? ShopIgniter and Arkayne

Written on
March 5th 2010
Author
Gavin Dunaway

ADOTAS – Social media and ecommerce integration is an idea venture capitalist are opening their checkbooks to: ShopIgnite garnered $3 million from a Series A round of funding led by Madrona Venture Group In addition, Madrona partner and former Yahoo! VP Matt Compton is grabbing the reigns as CEO of the [...] more...



Spotlight

An Interview with Jasper Mullarney, VP of Direct Response Advertising, AdknowledgeADOTAS — Industry Veteran Jasper Mullarney is Vice President of Direct Response for Adknowledge, the fourth-largest digital marketplace behind only [...] more...

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