social-widgets



Managing Risks While Monetizing Unsold Inventory

Written on
October 15th 2013
Author
Mike Moreau

ADOTAS — “Programmatic.” Publishers have a love-hate relationship with this word. On the one hand, programmatic channels help sell unsold ad inventory. On the other hand, introducing third parties into online ad sales opens the door for potential data leakage (the collection and usage of consumer behavioral data without the website ... more...

Social SEO: The 12-Day Plan

Written on
February 13th 2013
Author
David Carrillo

There are a lot of reasons why it is a good idea to practice social SEO, but whenever I’m pressed to narrow it down I ask clients to do two things. First, I ask them to perform a variety of brand searches for their company (Brand, Brand + Reviews, Brand + ... more...

WSJ Thinks It’s Roped Another Facebook Privacy Scandal

Written on
May 19th 2011
Author
Gavin Dunaway

In the web version of the latest online privacy expose by The Wall Street Journal, there’s a sidebar with previous articles in the much-loved “What They Know” series. With headlines like “The Web’s New Gold Mine: Your Secrets,” “Stalkers Exploit Cellphone GPS” and “Your Apps Are Watching You,” and I ... more...