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social-network-marketing



Hayden Panettiere Sells Shirt Off Her Back

Written on
May 27th 2008
Author
Kathleen

ADOTAS – Creepy stalkers rejoice: Hayden Panettiere is selling off items in her wardrobe for charity. The star on NBC’s Heroes, has announced a partnership with social computing site Zude and peer-to-peer social commerce marketplace Shopit to sell some of her favorite clothes in a bid to raise money and [...] more...

Flock Flies Off With $15M Financing Round

Written on
May 22nd 2008
Author
Kathleen

ADOTAS – Social networking browser Flock just got a $15 million injection in a round of Series D financing. The round was led by Fidelity Ventures; previous funders Bessemer Venture Partners, Catamount Ventures and Shasta Ventures also participated. This funding round brings its total to about $28 million (raised over three [...] more...

Interpolls To Serve Ads on Google

Written on
May 19th 2008
Author
Kathleen

ADOTAS – Interpolls, a rich media technology company, has announced that it will serve interactive ads and technology — including Rich Media Widgets, live on-air voting, polls, sweepstakes and video banners — on the Google content network. The new deal will give Google’s publishers and advertisers direct access to Interpolls’ suite [...] more...

Alterian Pushes Online With Mediasurface Buy

Written on
May 16th 2008
Author
Kathleen

ADOTAS – Offline advertising is hitting the skids so Alterian, an international integrated marketing platform provider, is making a big push online with the acquisition of Mediasurface, the company announced today. The buy will expand Alterian’s interactive marketing capabilities – from corporate intranets to social media channels. Financial details of [...] more...

Gamer NeoEdge Gets Social

Written on
May 14th 2008
Author
Kathleen

ADOTAS – Gamers actually stop zapping their foes long enough to engage with an ad — who knew? According to NeoEdge Networks, Inc., a pioneer in the ad-delivery gaming industry, the casual gaming industry is poised to launch and snap up interactive ad dollars – and the company will be [...] more...

Social Networking: More Than Pokes and Games

Written on
May 6th 2008
Author
Uriah Av-Ron

ADOTAS EXCLUSIVE — As someone who remembers disco (albeit as an elementary school student), sometimes I have to wonder about the intrinsic value of social networks. I don’t feel the need to get “poked” or to have people write things on my “wall,” nor am I interested in having people [...] more...

OneBigPlanet: From 0 to 25 Million in Six Months

Written on
May 6th 2008
Author
Kathleen

ADOTAS – OneBigPlanet is trying to make the world just a little bit smaller. The company recently announced the launch of a new Commerce and Loyalty Platform to help social networks tap into new revenue streams and fight the high turnover rates seen by most sites. In the next six [...] more...