social-media
Yahoo! Wants to Get More Personal
Recently, Yahoo!’s CEO Carol Bartz spoke about the importance of creating a more personal experience for Yahoo! users, one that would tailor the search experience to their interests. She hopes they’ll access their social media through the Yahoo! site as well, with tweets and Facebook postings being viewed on users’ Yahoo! [...] more...
Twitter Knows Where I Am; Gulp
ADOTAS – I log in to Twitter to share with the whopping 44 followers of @libeltheband the hottest rock shows in Brooklyn this fine Friday night and right below the status update on Twitter sits an icon and the option in bright blue to “Add [My] Location.” After months of speculation, [...] more...
A Custom Postcard Thanks to Your Favorite Brand
ADOTAS – Handwritten letters may have been trounced in the age of email, but postcards are still a booming market with nearly 2 billion sent a year. Hippopost blends a postcard service with social media to engage brands and consumers in a way that marries traditional advertising, modern technology and [...] more...
Fuze Box Launches Tweetshare for Twitter Fan Pages
ADOTAS – A user’s Twitter homepage is limited to a link and 140 characters. It’s nothing like a fan page on Facebook, which offer a world of engagement options for brands via polls and the sharing of content. Many brands on Twitter will link back to their Facebook fan pages, [...] more...
EXCLUSIVE: ‘There Is No Ad’ — StumbleUpon Revamps Ad System
ADOTAS – Don’t call it a social networking site, CEO and co-founder Garrett Camp says about categorizing StumbleUpon in the social mediascape. He prefers either “social or content discovery” network. Marc Leibowitz, VP of business development and marketing and a Google AdWords vet, chimes in: “We consider StumbleUpon more complementary to [...] more...
Facebook and Twitter Mobile Access Explodes
ADOTAS – I logged onto Facebook today to see a friend apologize (in third person, as appropriate for the site) because her “mobile uploads for roughly the next two weeks will all look distinctly Japanese-photobooth (there IS an app for that). She apologizes. She cannot help herself.” Japanese-photobooth? Her smartphone app [...] more...
Got Funds? ShopIgniter and Arkayne
ADOTAS – Social media and ecommerce integration is an idea venture capitalist are opening their checkbooks to: ShopIgnite garnered $3 million from a Series A round of funding led by Madrona Venture Group In addition, Madrona partner and former Yahoo! VP Matt Compton is grabbing the reigns as CEO of the [...] more...
Shortys Recognize the Tweets That Matter
ADOTAS – Oh boy — it’s the Academy Awards on Sunday night. Sorry, being a film snob I can’t get interested in all that Hollywood back-patting (Who cares about “Avatar” or “Hurt Locker” — did you see Lars von Trier’s “Antichrist”?). But I’m always willing to give some love to [...] more...
140 Proof Partners With HootSuite for Mobile Twitter Ads
ADOTAS – Last month 140 Proof made waves on the Twitterscape by introducing an ad network that allows third-party Twitter users to sell space to advertisers — effectively bypassing the Twitter site itself. Now the company is integrating its targeted ads for mobile with the recently released version of the Hootsuite [...] more...
Marketing Translation: Don’t Drink the Sweat
ADOTAS – It’s doubtful that the makers of the popular Japanese sport drink Pocari Sweat ever meant for their product to go completely global. What native English speaker would relish consuming a drink labeled “sweat”? Launching a marketing campaign in a new language market can be tricky. What colors, images or [...] more...
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Latest News
- Hulu’s Bringing Its “A” Game But… March 19th 2010 ADOTAS – Hulu’s sales team is actively subverting the ad [...] more »
- Yelp! A class-action suit? March 19th 2010 ADOTAS – One of three civil suits against Yelp filed [...] more »
- Viacom Accuses Google; Testing Digital Millennium Copyright Act March 19th 2010 Viacom has accused Google of turning a blind eye to [...] more »
- Google to Leave China April 10th? March 19th 2010 ADOTAS – According to the China Business News, Google Inc [...] more »
- [x+1] Creates The Smartest Tagging System Around March 18th 2010 ADOTAS – Today, if you happen to be at the [...] more »
- IAB’s Video Standards Tackled By ADTECH March 18th 2010 ADOTAS – ADTECH, a part of AOL Advertising and an [...] more »
- Google Search and Mobile and….TV? Oh My! March 18th 2010 ADOTAS – Google wants to dominate your screens…. Not just [...] more »
Features
- Growing Pains March 19th 2010
- For Better or For Worse? March 18th 2010
- Yahoo! Wants to Get More Personal March 17th 2010
- Creative Considerations for the iPad March 16th 2010
- Amazon Leaves Colorado Affiliates Out in the Cold March 12th 2010
Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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Recent Comments
- Jedd Gould: I think you miss the point. Publications have to charge because the content most are
- Gavin Dunaway: They're similar, but Ning is more a competitor to Facebook and MySpace while StumbleUpon considers
- Steve Feldman: Does StumbleUpon compete with and does essentially what Ning networks does?
- Bulent: I wonder how many of the clients would accept a media plan, that would -as
