social-media-platform



AFAIK: Brand Activation Association, Vobok, Datonics, SourceKnowledge

Written on
June 3rd 2013
Author
Mike Daly

ADOTAS — We sorted through the junk email to deliver you the most critical nuggets of information for today’s roundup. Here we go: Kraft Foods will be joining several other leading companies as presenters at the Brand Activation Association (BAA) West Coast conference Marketing to the Omni-Channel Shopper: Using Technology To Win ... more...

Connecting With Customers While Managing Branded Content and Channels

Written on
January 18th 2013
Author
Eric Courville

Twitter. Pinterest. Facebook. LinkedIn. These popular social media platforms are contributing to a new marketing approach that is focused more on digital and interactive, while becoming less traditional and less focused on single-channel marketing. Marketers can no longer rely on implementing a campaign only in traditional media channels such as ... more...

Social Reactor Brings Premium Brand Engagement to Social Advertising

Written on
December 10th 2012
Author
Press Release

SAN FRANCISCO  AND INDIANAPOLIS (December 10, 2012) – Social Reactor, the premium social engagement platform, today announced its official launch after a successful beta program. Social Reactor provides advertisers with access to more than 250 million engaged followers of social influencers and celebrities on social media platforms such as Twitter ... more...