social-engagement
New Pinterest Research: Only 30% of Engagement Driven By Brands
ADOTAS – Digitas and Curalate, the marketing and analytics suite for Pinterest and Instagram, have just released a study shedding light on Pinterest engagement specific to the Fashion/Retail, Automotive, and Electronics industries. GOT AN OPINION? PLEASE COMMENT AT THE BOTTOM OF THIS PAGE! The study reveals that unlike Twitter and Facebook, where [...] more...
Eight Startups to Compete for Two Innovation Awards at ad:tech San Francisco
ADOTAS – ad:tech San Francisco has partnered with Roll Global and General Mills to find and reward the most innovative young companies in digital marketing: The ad:tech Startup Spotlight Series competition will happen live at conference this Tuesday and Wednesday. Eight finalists will be chosen from more than 50 submissions, with four [...] more...
AddThis Adds Its Own Pre-Oscar Data
Although the Academy cast their final ballots earlier this week, AddThis has revealed this year’s winners as chosen by the American public. AddThis, a leading data, distribution and decisioning company, makes easy-to-use consumer engagement tools and services across 14 million websites, and its platform can extract data around what’s buzzing in [...] more...
Today’s Burning Question: Super Bowl Ad Spend (TV vs. Online)
Earlier this week via email, we asked industry leaders: Is a significant portion of Super Bowl ad dollars shifting from TV to online this year? Here are the responses. “I wouldn’t say a significant portion is shifting from TV to online. However, I will say that the investments in online advertising during [...] more...
Finding the Keys to Social Success
While we have officially moved past the shock of the social media Big Bang, much of social is still uncharted territory. Many marketers are still trying to “crack the code” by attempting to cram social media into a tidy E=MC2 equation that can solve their ROI questions. Truth be told, [...] more...
Spotlight
Finding the Keys to Social SuccessWhile we have officially moved past the shock of the social media Big Bang, much of social is still uncharted [...] more...
Latest News
- From the Twitterverse: Gamers Hate On Xbox One May 21st 2013 ADOTAS – Microsoft has unveiled Xbox One, its next-generation entertainment [...] more »
- Brands & the Next Internet Wave: What You Need To Know May 21st 2013 ADOTAS – For brand managers and marketers, the Internet has [...] more »
- Blogshare: Why Tumblr Will Make Yahoo Billions May 21st 2013 ADOTAS (via WordStream) — Here’s why I think Yahoo is [...] more »
- Study: Xbox Reveal Sparks More Social Buzz than Galaxy S4 and Facebook ‘Phone’ Combined May 21st 2013 ADOTAS — The new Xbox gaming console, which will be [...] more »
- Video: Xbox Reveal, 5/21/13 May 21st 2013 ADOTAS – Microsoft unveiled its next-generation Xbox today at a [...] more »
- Live Twitter Feed from Internet Week New York May 20th 2013 ADOTAS – This year’s Internet Week New York (#IWNY) will [...] more »
- Today’s Burning Question: Implications of Yahoo’s Tumblr Acquisition? May 20th 2013 ADOTAS – Today we’ve solicited comments from industry leaders in [...] more »
Features
- Brands & the Next Internet Wave: What You Need To Know May 21st 2013
- Blogshare: Why Tumblr Will Make Yahoo Billions May 21st 2013
- Preview: What’s Happening at Internet Week New York 2013 May 20th 2013
- Video from the Westchester Digital Summit May 17th 2013
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013
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- Ben Straley responds to Implications of Yahoo’s Tumblr Acquisition? - Rio SEO Blog: [...] Original article posted here [...]