social-annex



Paid Search Prices Continue to Rise; Better Returns in Social

Written on
February 19th 2013
Author
Al Lalani

Paid search for online retailers can become a spend suck, and price for keywords is still on the rise. In the second quarter of 2012, Google reported a 42% increase in paid click revenue. While more targeted and relevant ads can make the rising price of paid traffic worth the ... more...