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Majority of Jumptap Ad Requests Hail From Mobile Browsers

Written on
May 11th 2011
Author
Gavin Dunaway

ADOTAS – Through analyzing 10 billion ad requests made to its mobile ad network from 83 million unique users in April, Jumptap reports that 58% of mobile users get content through their browsers rather than ad-supported apps. Nearly 40% more mobile ad requests were from consumers browsing rather than using [...] more...

eBay Notes Massive Growth in M-Commerce

Written on
December 29th 2010
Author
Gavin Dunaway

ADOTAS – I made my first purchase via a mobile device on Monday when I bought a bus ticket to NYC on my iPhone. I was driving from Baltimore/Washington International Airport to my father’s house outside Washington, DC, as my flight to LaGuardia had been canceled due to this year’s [...] more...

Scanners Going Wild With Mobile Barcodes

Written on
September 28th 2010
Author
Gavin Dunaway

ADOTAS – Since watching the excellent documentary “Exit Through the Gift Shop,” I’ve become hyper-aware of all the surrounding street art (more than just graffiti, but art is like pornography in that you know it when you see it) and since I live in a trendy part of Brooklyn, that [...] more...

Google Highlights Openness as Major Mobile Trend

Written on
June 8th 2010
Author
Gavin Dunaway

ADOTAS – “Twelve years ago I was promised one device that would do everything — phone, TV, toaster, lover…,” said Mike Steib, director of emerging platforms for Google, during his analysis on the five most important mobile trends at the Mobile Marketing Association’s Mobile Marketing Forum, part of Internet Week [...] more...

Facebook and Twitter Mobile Access Explodes

Written on
March 5th 2010
Author
Gavin Dunaway

ADOTAS – I logged onto Facebook today to see a friend apologize (in third person, as appropriate for the site) because her “mobile uploads for roughly the next two weeks will all look distinctly Japanese-photobooth (there IS an app for that). She apologizes. She cannot help herself.” Japanese-photobooth? Her smartphone app [...] more...

Windows Mobile’s Got a New Name, New Game

Written on
February 16th 2010
Author
Gavin Dunaway

ADOTAS – I can smirk a bit that the weather report in Barcelona, Spain — where the Mobile World Conference is taking place right now — is only nominally nicer than here in New York. Across the pond they’re apparently beset by clouds and rain, similar to here only we’re [...] more...

Snackable Proves SMS Games Are Big Business

Written on
January 20th 2010
Author
Gavin Dunaway

ADOTAS – It’s always the simplest things that prove the most addictive — that’s especially true with video games. I never understood how my brother could get entangled in a convoluted role-playing game, but I’d rather not admit how many hours of my youth disappeared thanks to “Tetris.” “Predicto,” the most [...] more...

Nielsen Puts on Its Nostradamus Robe for 2010

Written on
December 29th 2009
Author
Gavin Dunaway

ADOTAS – As the year wraps up and everyone is excited about what the new one will hold, I turn to my most trusted seer, Nostradamus, and the reliable medium of the “Weekly World News.” Turns out 20 new Nostradamus predictions were “found” a little while ago, including that nudity will [...] more...

Google Latitude, ‘a gift to stalkers’ and a threat to privacy

Written on
February 6th 2009
Author
Edward Barrera

ADOTAS — Privacy International said it has identified what appears to be a fundamental design flaw in Google’s newly released phone tracking system that could substantially endanger user privacy. Latitude is based on a reciprocal opt-in system.  After this has been executed, location data is made available on a time-to-time or continuous [...] more...

Google maps searching for friends

Written on
February 4th 2009
Author
Edward Barrera

ADOTAS — Google has launched Latitude, a new feature for maps on your mobile device and an iGoogle gadget on your computer. Once you’ve opted in, you can find the location of your friends and family who have decided to share their location with you. With Latitude, not only can you see your [...] more...



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Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...



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