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Microsoft whines about Google, and publishers should worry about Yahoo ruling
ADOTAS — A quick news glance around the web. Microsoft to EU: cut me down, and Google will rule the world. (The Register) In a case that should scare web publishers, a federal court said Yahoo could be liable for not deleting a lewd post. (MediaPost) (Of course this is the “controversial [...] more...
Improve the Consumer Experience through Incentive Marketing
Web 2.0 has ushered in a new era of increased activity and interactivity online that has opened the door to countless new Web sites and services – most of which rely heavily on advertising for revenue. With thousands of new businesses displaying ads online and competing for ad dollars, advertisers [...] more...
Online UK Shoppers Reject Advertising
Online shoppers are not taken in by online advertising, and are turning to customer reviews, forums and blogs to help shape their decisions.New research by More Computers found that 66 per cent of UK online shoppers are most influenced by the opinions of fellow customers. Features like video reviews have [...] more...
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Latest News
- [x+1] Creates The Smartest Tagging System Around March 18th 2010 ADOTAS – Today, if you happen to be at the [...] more »
- IAB’s Video Standards Tackled By ADTECH March 18th 2010 ADOTAS – ADTECH, a part of AOL Advertising and an [...] more »
- Google Search and Mobile and….TV? Oh My! March 18th 2010 ADOTAS – Google wants to dominate your screens…. Not just [...] more »
- Being Social Can Give You Viruses… New Scare March 18th 2010 ADOTAS – McAfee Inc. has come out with some bad [...] more »
- AppNexus Officially Launches Ad Platform Fueling the Real-Time Bidding Revolution in Display Advertising March 17th 2010 ADOTAS – AppNexus announced the launch of its advanced ad [...] more »
- Discovery Communications Partners With Pointroll to Launch DIG@TORIAL March 17th 2010 ADOTAS – PointRoll, a subsidiary of Gannett Co., Inc., has [...] more »
- Evolve Umbrella Planted in the Pub Garden March 17th 2010 ADOTAS – Marvel is a great brand and Marvel.com is [...] more »
Features
- For Better or For Worse? March 18th 2010
- Yahoo! Wants to Get More Personal March 17th 2010
- Creative Considerations for the iPad March 16th 2010
- Amazon Leaves Colorado Affiliates Out in the Cold March 12th 2010
- Secret Salsa Recipe: The Best Digital Marketing Mix March 11th 2010
Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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