service
Service Ratings Impact Sales Price by 20%
comScore announced the results of a new study conducted with The Kelsey Group, a research and strategic analysis firm, examined the impact of consumer-generated reviews on the price consumers were willing to pay for a service delivered offline. The study, based on a survey of more than 2,000 U.S. Internet [...] more...
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Spotlight
Goodmail: Video-in-Email the Next GoldmineADOTAS EXCLUSIVE — Email marketing can be both effective and controversial. As a marketer, this is a great opportunity to [...] more...
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