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Ad-Tech Execs Weigh In On Twitter’s IPO

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – Here’s what some of the online ad industry’s movers and shakers are saying about Twitter’s IPO today: “With an active user base of 232 million users Twitter definitely has traction, nonetheless Twitter has yet to turn a profit and currently reports 9% of the revenue Facebook reported a year ... more...

UPDATED: As Mobile Ads Drive Revenues and Teen Use Declines, What’s Next for Facebook?

Written on
October 31st 2013
Author
Richard L. Tso

ADOTAS – With revenue climbing to $2.02 billion from $1.26 billion just a year ago, Facebook is finally gaining a firm foothold, roughly six quarters after its IPO in May of last year. The social network’s Q3 2013 numbers surged past Wall Street’s projections, revealing a 60-percent increase in revenue ... more...

Mobile Ad Execs Weigh In on Facebook’s Q1 Earnings Report

Written on
May 2nd 2013
Author
Mike Daly

ADOTAS – Both in anticipation and on the heels of Facebook’s Q1 earnings report announcement, in which mobile advertising accounted for $375 million in revenue, a few thought leaders in the mobile ad space have offered their comments in on its implications. GOT AN OPINION? PLEASE COMMENT AT THE BOTTOM OF ... more...

Today’s Burning Question: Mobile Ad Revenue to Reach $11.4B?

Written on
January 23rd 2013
Author
Mike Daly

We asked industry leaders for their reaction to last week’s report from Gartner announcing that Worldwide Mobile Advertising Revenue is to Reach $11.4 Billion in 2013. Here’s what they had to say: “There’s a lot here that I agree with, particularly how search will grow and drive mobile revenue over the short term ... more...