sears



Lotame Secures $15 Million in Series D Funding

Written on
March 5th 2014
Author
Press Release

NEW YORK, March 5, 2014 (ADOTAS) – Lotame, the world’s leading independent data management platform (DMP), today announced that it has secured $15 million in Series D funding. The round was led by Sozo Ventures and TrueBridge Capital Partners, with substantial participation from existing investors Battery Ventures, Emergence Capital Partners ... more...

Pikato Launches Retail Mobile Marketing Solution; Sears, Kmart Already On Board

Written on
January 16th 2014
Author
Press Release

TAMPA, January 16, 2014  (ADOTAS) – Pikato today launched its retail mobile marketing solution that personalizes the customer shopping experience to significantly increase consumer engagement and deliver measureable results.Pikato allows its customers to easily launch a turnkey mobile branded campaign in less than one hour with minimal internal company resources needed.  ... more...

Study: Paid Google Shopping Coincides With 79% Drop in Retailers’ ‘Shopping’ Integrations

Written on
March 31st 2013
Author
Press Release

NEW YORK, March 27, 2013 (ADOTAS) - There was a 79% fall¹ in shopping integrations showing retailers’ products within Universal or “blended” search results on Google.com during 2012, according to new research from search and social analytics leader, Searchmetrics. The fall coincides with Google starting to charge retailers to use its ... more...

Retail Sites, Including Amazon, Dominate Paid Search Advertising on Google

Written on
March 13th 2013
Author
Press Release

A new study reveals that retail web sites are dominating paid search advertising on Google.com, with amazon.com taking the lead as both the most visible retail advertiser and also the retail brand most likely to be seen in organic search results. The findings come from a study by search and social analytics ... more...

Neolane Infographic: ‘Finding Your Way with Marketing Automation Workflow’

Written on
March 4th 2013
Author
Adotas

Neolane recently created this infographic, “Finding Your Way with Marketing Automation Workflow,” which is cleverly designed to look like a subway map. Each subway line represents a different category of automation, with the stops as examples. The stops where the subway lines intersect represent the workflow examples spanning multiple categories. Subscribe ... more...

AFAIK: New Executive Hirings at DoubleVerify, DWA, Madison Logic

Written on
March 4th 2013
Author
Adotas

DoubleVerify, the worldwide leader in online media transparency, accountability and performance insights, today announced the appointment of Jack McClunn (pictured) as Chief Financial Officer of the company, responsible for financial strategy and operations. The appointment solidifies DoubleVerify’s management team as the company continues to accelerate its strategic growth initiatives. Prior ... more...

Study: Best Buy, Target at High Risk for Amazon Showrooming, But Others Face Even Greater Threat

Written on
February 27th 2013
Author
Press Release

SEATTLE, WA (February 27, 2013) – In the largest showrooming study to date, Placed identified Best Buy and Target as high-risk retailers for Amazon customers to view offline and buy online. Surprisingly, Best Buy and Target were not the most at risk for showroomers taking over their aisles. The results ... more...

Mobiquity Study: Apple, Best Buy and Kohl’s Deliver the Most Satisfactory Mobile Shopping Experiences

Written on
December 12th 2012
Author
Press Release

BOSTON (December 12, 2012) – While Black Friday and Cyber Monday 2012 proved that mobile commerce is growing steadily, new research reveals that the top 20 brick-and-mortar retail brands still fall short of consumers’ expectations for fast, well-designed and functional mobile apps and websites. “The Mobile Shopping Satisfaction Report,” an ... more...

Taykey Analyzes Social Chatter Surrounding Holiday Shopping

Written on
December 7th 2012
Author
TagMan

Taykey recently analyzed the social conversation happening around holiday shopping (retailers, promotions, products). Below is a spreadsheet (click repeatedly to enlarge) that shows names of various retailers who had a significant volume of activity, and underneath, the top other terms associated with those retailers. A few interesting nuggets: Many of the terms associated ... more...

Kenshoo Launches the Kenshoo Local Certification Program

Written on
December 5th 2012
Author
Press Release

LOS ANGELES (December 5, 2012) – Kenshoo, a global leader in premium digital marketing technology, launched today at ILM West the Kenshoo Local certification program, an advanced search engine marketing training and certification initiative that develops and validates local marketing expertise and allows practitioners to reach the Kenshoo Local [Pro] status. “Performance ... more...