searchmetrics



Study: Online Brands Not Doing Enough to Guard Against a Google Penalty

Written on
January 30th 2014
Author
AdotasWire

NEW YORK, January 30, 2014 (ADOTAS) — With Google cranking up its war on web spam in recent years, Searchmetrics, which operates an enterprise SEO platform, is warning that website owners – including many top online brands – may not be doing enough to guard against the risk of a Google ... more...

New Searchmetrics Solution Restores Keyword ‘Not Provided’ Data Taken Away by Google

Written on
December 9th 2013
Author
AdotasWire

NEW YORK, December 9, 2013 (ADOTAS) — Searchmetrics has introduced the only working search analytics solution to fill the knowledge gap created by Google’s expansion of secure search which has left digital marketers and Search Engine Optimization (SEO) professionals unable to track which keywords are driving traffic to individual web ... more...

Big Brands Have the Edge in Search Engine Results

Written on
December 2nd 2013
Author
Marcus Tober

ADOTAS — On Bing and Google‘s search engines, pages from top brand web sites seem to have an automatic advantage which helps them rank in the top positions. In fact they rank at the top or near the top of search results even if they fail to meet certain criteria ... more...

Study: Paid Google Shopping Coincides With 79% Drop in Retailers’ ‘Shopping’ Integrations

Written on
March 31st 2013
Author
AdotasWire

NEW YORK, March 27, 2013 (ADOTAS) - There was a 79% fall¹ in shopping integrations showing retailers’ products within Universal or “blended” search results on Google.com during 2012, according to new research from search and social analytics leader, Searchmetrics. The fall coincides with Google starting to charge retailers to use its ... more...

Retail Sites, Including Amazon, Dominate Paid Search Advertising on Google

Written on
March 13th 2013
Author
AdotasWire

A new study reveals that retail web sites are dominating paid search advertising on Google.com, with amazon.com taking the lead as both the most visible retail advertiser and also the retail brand most likely to be seen in organic search results. The findings come from a study by search and social analytics ... more...

Quick Hits: Winners and Losers of Google’s Freshness Update

Written on
November 8th 2011
Author
Gavin Dunaway

ADOTAS – Following Google‘s rollout last week of a new algorithm intended to pull up fresher and more timely search results — which Google figured would impact about 35% of all searches – Searchmetrics has analyzed the big winners and losers (in terms of visibility) since the changeover. Winners, they’ve found, fall into ... more...

’Tis the Season for SEO! Predictive SEO for Major Events

Written on
October 27th 2011
Author
Eric Kubitz

SEARCHMETRICS – As soon as it’s cold enough outside that chocolate gingerbread cookies won’t melt, they start turning up in supermarkets by the truckload. And now, we’re here – Christmas is just around the corner. Well… not quite. But Santa will be here in less than three months, which leads me ... more...

Quick Hits: VivaKi Launches CRM365, Barrett New Prez at e-Dialog

Written on
October 12th 2011
Author
Gavin Dunaway

ADOTAS - VivaKi has launched CRM365, a new data-driven costumer relationship management tool designed to assist brands in engaging with customers across the social and mobile channels through the CRM365 Intelligence Platform. The 45-person operation will be led by new CEO Seth Solomons, previously Global CMO of Digitas, and partner with VivaKi digital and media ... more...

Quick Hits: Zynga Users Decline, NuCaptcha Goes Mobile, AdoTube Opens Production Arm

Written on
October 5th 2011
Author
Gavin Dunaway

ADOTAS – The figure making headlines from Zynga’s amended S-1 filing is the 90% drop in profit year-over-year in the second quarter, but apparently the social gaming mainstay was hit by some one-time items. As Business Insider explains, the damning evidence comes in the form of declining monthly user rates ... more...

Searchmetrics Illuminates Social Visibility

Written on
September 15th 2011
Author
Gavin Dunaway

ADOTAS – Whereas search analytics firm Searchmetrics‘ search visibility standard shows website performance on the top search engines, the new social visibility standard — part of the just-released Searchmetrics Essentials tool — takes the same concept to the social web, measuring a domain or landing’s page influence on the six major social ... more...