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Defusing a SEO bomb after it goes off

Written on
August 31st 2009
Author
John McCarthy

ADOTAS — At 3 pm on a Friday,  I received a phone call from a public relations agency regarding a crisis management issue. Within a few days, the local press would release a negative story about the agency’s client. Apparently, a former employee was going to air some dirty laundry regarding [...] more...

Goldilocks and the 3 eCommerce Clients

Written on
July 27th 2009
Author
John McCarthy

ADOTAS — Once upon a time there were 3 midsized clients that elected to develop their eCommerce websites on a shoestring budget. As Goldilocks tried to market these 3 clients websites using SEO and paid search, she quickly found out their decisions to be…well…frugal is the word that came back [...] more...



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Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...



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