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search-engine-optimization



Blogshare: 5 Great Pinterest B2B Accounts

Written on
April 25th 2013
Author
Adotas

ADOTAS (via PinLeague) – At first glance, it’s obvious that Pinterest is a perfect platform for B2C companies to market their products. It’s still overwhelmingly product-image oriented, overwhelmingly female (though the percentage of men on Pinterest continues to grow)  and overwhelmingly an escapist network.  However, with the rising popularity of infographics, the Pinterest tech category and Pinterest as a marketing [...] more...

Blogshare: 10 Steps to Search-Optimizing Your Blog Articles

Written on
April 24th 2013
Author
Adotas

ADOTAS (via AudienceBloom) – SEO copywriting is, essentially, writing copy that resonates with users, moving them to share and link to your content, and be moved to take action. In this article, we’ll explore the elements that makes online copy SEO-optimized. Read More ... Subscribe to the free Adotas.com Newsletter addthis_url [...] more...

AFAIK: SDL, EachScape, GinzaMetrics, LSN Mobile

Written on
April 23rd 2013
Author
Mike Daly

ADOTAS – Here’s what’s moved across our newswire this morning: SDL has today announced the appointment of Grant Johnson (pictured)as Chief Marketing Officer of SDL. Grant joins SDL from Pegasystems where he served as CMO for 3.5 years.  Pegasystems is a $460 million market leader in Business Process Management (BPM) and a leading provider of [...] more...

Affiliate Summit West Preview: The Keynotes, The Networking, The Parties

Written on
January 11th 2013
Author
Warren Corpus

Welcome, 2013.  A brand new year, but has much changed? We still have the same guy in the White House, the SEC still reigns over college football, we still have the same number of members in the Baseball Hall of Fame as this time last year, we still haven’t experienced [...] more...

7 Things Every Small Business Website Needs

Written on
November 15th 2012
Author
Tamara Weintraub

An effective website can help improve search engine optimization, boost credibility, and drive conversions from your potential customers. But how can you know that your website has all the right elements to be effective? Start by understanding these basics of an effective small business website. 1. A Good Domain [...] more...

Conductor Secures $20 Million in Financing to Transform SEO

Written on
October 30th 2012
Author
AdotasWire

NEW YORK (October 30, 2012) – Conductor, the leader in Search Engine Optimization (SEO) technology, today announced that it has secured $20 million in Series C financing led by Investor Growth Capital, marking the largest investment to date in natural search technology.  Existing investors FirstMark Capital and Matrix Partners also [...] more...

Lenovo and Covario Win Brandon Hall Award for Paid Search and Social Media Initiative

Written on
October 12th 2012
Author
AdotasWire

SAN DIEGO (October 10, 2012) – Covario, a leading independent search marketing agency, and Lenovo, one of the world’s premier PC manufacturers, were recently recognized with a gold medal for having the “Best Marketing Impact” in the Sales and Marketing category of the 2012 Brandon Hall Excellence Awards. Initially launched [...] more...

Are Your SEO Techniques Up to Date?

Written on
September 27th 2012
Author
Brad Shorr

Search engine optimization (SEO) has undergone quite a transformation over the last year. Optimization techniques that used to be good are now bad; optimization techniques used to be marginal are now central. As a consequence, firms that have failed to update their SEO arsenals may be firing blanks – or even [...] more...

Conductor Announces Major Upgrade of Searchlight at C3 Conference

Written on
September 24th 2012
Author
AdotasWire

NEW YORK (September 20, 2012) – Conductor, a leader in Search Engine Optimization (SEO) technology, today announced major advancements to its market-leading SEO technology platform, Conductor Searchlight™ during the sold-out C3 user-conference in New York City. The new, enterprise-class features were announced by Seth Besmertnik (pictured), CEO of Conductor, [...] more...

BrightEdge Lands $12.6 M in Funding

Written on
March 16th 2012
Author
Brian LaRue

ADOTAS – Search engine optimization software provider (for enterprise companies) BrightEdge announced late yesterday it had raised $12.6 million in new funding, in a Series C round. Intel Capital, a new investor led up this round, and previous investors Battery Ventures, Altos Ventures and Illuminate Ventures also contributed. The new funds accompany [...] more...



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Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

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