search-engine-optimization



The End of the SEO World as We Know It — And Why You Should Feel Fine

Written on
January 24th 2014
Author
Jeremy Walker

ADOTAS – If you’re a digital marketer or SEO aficionado, you likely have noticed the rapid disappearance of organic keyword data available in Google Analytics. It’s a startling — and likely scary — realization, as keyword data has been both a reliable and fundamental way to measure SEO success for ... more...

New Searchmetrics Solution Restores Keyword ‘Not Provided’ Data Taken Away by Google

Written on
December 9th 2013
Author
AdotasWire

NEW YORK, December 9, 2013 (ADOTAS) — Searchmetrics has introduced the only working search analytics solution to fill the knowledge gap created by Google’s expansion of secure search which has left digital marketers and Search Engine Optimization (SEO) professionals unable to track which keywords are driving traffic to individual web ... more...

Blogshare: 5 Great Pinterest B2B Accounts

Written on
April 25th 2013
Author
Adotas

ADOTAS (via PinLeague) – At first glance, it’s obvious that Pinterest is a perfect platform for B2C companies to market their products. It’s still overwhelmingly product-image oriented, overwhelmingly female (though the percentage of men on Pinterest continues to grow)  and overwhelmingly an escapist network.  However, with the rising popularity of infographics, the Pinterest tech category and Pinterest as a marketing ... more...

Blogshare: 10 Steps to Search-Optimizing Your Blog Articles

Written on
April 24th 2013
Author
Adotas

ADOTAS (via AudienceBloom) – SEO copywriting is, essentially, writing copy that resonates with users, moving them to share and link to your content, and be moved to take action. In this article, we’ll explore the elements that makes online copy SEO-optimized. Read More ... Subscribe to the free Adotas.com Newsletter addthis_url ... more...

AFAIK: SDL, EachScape, GinzaMetrics, LSN Mobile

Written on
April 23rd 2013
Author
Mike Daly

ADOTAS – Here’s what’s moved across our newswire this morning: SDL has today announced the appointment of Grant Johnson (pictured)as Chief Marketing Officer of SDL. Grant joins SDL from Pegasystems where he served as CMO for 3.5 years.  Pegasystems is a $460 million market leader in Business Process Management (BPM) and a leading provider of ... more...

Affiliate Summit West Preview: The Keynotes, The Networking, The Parties

Written on
January 11th 2013
Author
Warren Corpus

Welcome, 2013.  A brand new year, but has much changed? We still have the same guy in the White House, the SEC still reigns over college football, we still have the same number of members in the Baseball Hall of Fame as this time last year, we still haven’t experienced ... more...

7 Things Every Small Business Website Needs

Written on
November 15th 2012
Author
Tamara Weintraub

An effective website can help improve search engine optimization, boost credibility, and drive conversions from your potential customers. But how can you know that your website has all the right elements to be effective? Start by understanding these basics of an effective small business website. 1. A Good Domain ... more...

Conductor Secures $20 Million in Financing to Transform SEO

Written on
October 30th 2012
Author
AdotasWire

NEW YORK (October 30, 2012) – Conductor, the leader in Search Engine Optimization (SEO) technology, today announced that it has secured $20 million in Series C financing led by Investor Growth Capital, marking the largest investment to date in natural search technology.  Existing investors FirstMark Capital and Matrix Partners also ... more...

Lenovo and Covario Win Brandon Hall Award for Paid Search and Social Media Initiative

Written on
October 12th 2012
Author
AdotasWire

SAN DIEGO (October 10, 2012) – Covario, a leading independent search marketing agency, and Lenovo, one of the world’s premier PC manufacturers, were recently recognized with a gold medal for having the “Best Marketing Impact” in the Sales and Marketing category of the 2012 Brandon Hall Excellence Awards. Initially launched ... more...

Are Your SEO Techniques Up to Date?

Written on
September 27th 2012
Author
Brad Shorr

Search engine optimization (SEO) has undergone quite a transformation over the last year. Optimization techniques that used to be good are now bad; optimization techniques used to be marginal are now central. As a consequence, firms that have failed to update their SEO arsenals may be firing blanks – or even ... more...