ADOTAS — With the first full business week of 2014 rapidly coming to an end, so too is our coverage of predictions for the year ahead from online ad industry executives. If your opinion on what we should expect in this new year has not been expressed on ADOTAS, please feel [...] more...
BOSTON (December 4, 2012) – Dailybreak, the digital launchpad for products, campaigns and contests, tailored to drive rapid participation at scale, today announced the expansion of its executive team by hiring Wayne Silverman (pictured) as Chief Revenue Officer. Silverman brings over 20 years of experience managing sales, marketing, and business [...] more...
ADOTAS – The concept of mobile activated barcodes, like QR Codes, has recently fascinated marketers. What could be better than sending people from traditional, static media to digitally engaging content in one click? You can even track those clicks to determine effectiveness of your messaging if the right [...] more...
ADOTAS – Just when I was beginning to wonder if the fascination with QR codes had run its course before the marketing potential of Rorschach-esque stamps could really be explored, along comes several interesting pieces of digital barcode news. First, Skanz, which has pushed mobile barcodes into the social networking realm, decided [...] more...
ADOTAS - ScanBuy’s first-ever ScanLife Mobile Barcode Trend Report, released in September, offered the shocking statistic that mobile barcode scanning had increased by 700% in the first three quarters of 2010. Well, the holiday season proved to be an even more popular time to scan the night away, as scanning traffic [...] more...
ADOTAS – I initially freaked out last month when Scanbuy reported that there are more scanners out there than ever and the movement is growing. Don’t you people realize that they want to rule the world with their incredible psychic powers? They can make a dudes’ heads explode! I seen [...] more...
ADOTAS – Since watching the excellent documentary “Exit Through the Gift Shop,” I’ve become hyper-aware of all the surrounding street art (more than just graffiti, but art is like pornography in that you know it when you see it) and since I live in a trendy part of Brooklyn, that [...] more...
ADOTAS – Dirk Freytag is moving on up from his slot as AOL Advertising senior vice president to take on the executive leadership role of the product management division. BuddyMedia has brought on some fine talent to round out its marketing squad. An interactive ad vet of 14 years who [...] more...
- Bitly Adds New Leadership, Partners with Moz for Inbound Link Marketing Intelligence March 10th 2014 NEW YORK, March 10, 2014 (ADOTAS) – Bitly, the company [...] more »
- RadiumOne Appoints New CFO As Rapid Growth Continues March 10th 2014 SAN FRANCISCO, March 9, 2014 (ADOTAS) – RadiumOne, the leading global [...] more »
- Blue Calypso’s DashTAGG Chosen as ad:tech San Francisco Official Mobile Gamification Platform March 10th 2014 DALLAS, March 10, 2014 (ADOTAS) – Blue Calypso, Inc. (OTCBB:BCYP), [...] more »
- SXSW News: Kenshoo Integrates with Oracle for Social Marketing March 7th 2014 AUSTIN, March 7, 2014 (ADOTAS) –- Kenshoo, the global leader in [...] more »
- Study: Consumers Want a More Personalized Mobile Home Screen March 7th 2014 ADOTAS – New research from mobile analytics company Flurry shows noteworthy [...] more »
- Twelvefold Introduces Spectrum for Video: Real-Time, URL-Level Video Ad Placements Across All Screens March 6th 2014 SAN FRANCISCO, March 6, 2013 (ADOTAS) – Twelvefold, a big [...] more »
- DataXu Adds Video to Private Exchange Capabilities March 6th 2014 BOSTON, March 6, 2014 (ADOTAS) – DataXu, a leading provider [...] more »
- The Programmatic Future: Automation Poised to Dominate Video Ad Buying March 10th 2014
- You Have My Data, Now Stop Retargeting Me! March 7th 2014
- The Top 5 New Video Ads: Snickers, Pepsi, HUVr, Hugo Boss March 7th 2014
- Spotlight on Search: Yahoo! Gemini vs. Google Enhanced Campaigns March 6th 2014
- 6 Trends That Reinforce the Need for Unified Data Collection March 6th 2014
- Marketing Operations Manager - Healthcare
- Director Digital Engagements
- Website Designer
- Online Account Manager
- Online Media Buyer
- Finding Your Brand Advocates, Are You Ready for Super Bowl Sunday? - Inside CXM: [...] Theresa Trevor, Adotas, offers 5 simple rules to motivate brand advocates: [...]
- Study: Consumers Want a More Personalized Mobile Home Screen | Isupon: [...] ADOTAS – New research from mobile analytics company Flurry shows noteworthy growth in the use
- What You Need To Know To Get Ahead In Video Advertising | Setting the PACE: [...] results of new research into online video advertising in the form of this infographic,
- conversion optimization examples | JIM BULDO: [...] SXSW News: Kenshoo Integrates with Oracle for Social MarketingADOTAS, on Fri, 07 Mar 2014