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sapient-interactive



What Do Marketers Want From Agencies?

Written on
September 2nd 2008
Author
Kathleen

ADOTAS – More and more CMOs want agencies with a deep knowledge of the digital space, according to a survey sponsored by Sapient. After polling marketing executives, Sapient Interactive created a Top 10 Wish List for Agencies of the Future: 1. Greater knowledge of the digital space. With more than a third [...] more...

Hiring Round-Up: Sapient, Marin, Rosetta

Written on
June 25th 2008
Author
Kathleen

ADOTAS – There were several big moves announced today. Sapient has brought Ronald Shamah on board as vice president of global media services at Sapient Interactive – he will lead the company’s four domains of media services, including strategy, planning, buying and operations. Shamah hails from Citigroup, where he was vice [...] more...


Spotlight

Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...

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