russia



Sochi 2014: The Most Dangerous Games for Advertisers

Written on
January 15th 2014
Author
Chad Giron

ADOTAS – Here we are. 2013 is in the rearview mirror. The end of the year is so predictable it’s almost depressing. You hear Wham!’s “Last Christmas” way more than you want to. “Love, Actually” plays on a loop all over cable. And you’re pelted with year-end lists and year-in-review pieces. How ... more...

Five Laws for International Marketing Success in 2013

Written on
December 24th 2012
Author
Liz Elting

In 2012, if you didn’t accommodate shoppers using mobile devices or personalize your online content for individual visitors, it wasn’t a crime. However, those retail trends were so pervasive last year, they might as well have been required by law for all retailers. As we move into 2013, there are ... more...

ARTIUM Releases New Multimedia Advertising Carriers

Written on
July 5th 2006
Author
Sarah Novotny

Russian advertising group ARTIUM has announced the launch of a network of new multimedia robotic advertising carriers based on LCD-monitor technology. Advertising content uploading and show control are conducted via GSM- channels of cellular operators. This technology, called EMBOX, allows for local and global advertising campaigns to use specific consumer targeting, ... more...