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rubicon



Rubicon Aims To Revamp Ad-Server Model

Written on
April 14th 2008
Author
Kathleen

ADOTAS – The Rubicon Project today announced the launch of a free ad server for Web site publishers that is specifically designed to manage multiple ad networks. Rubicon also released an enhanced version of its Ad Network Optimization. The Ad Network Ad Server is compatible with hundreds of interactive advertising networks, [...] more...

Report: Number of Ad Networks Will Grow 30% in ’08

Written on
April 8th 2008
Author
Kathleen

ADOTAS – The Rubicon Project today released a market research report that focuses on the changing online advertising landscape … and where it’s headed. According to Rubicon, about $27 billion is changing hands industry-wide, and a veritable gold rush has been created in recent years as the media shifted its ad [...] more...

The Rubicon Project Raises $21 Million

Written on
January 28th 2008
Author
Editor

the Rubicon Project, a company with a mission to automate the large, yet highly inefficient Internet advertising industry, has raised $21 million in total capital with a $15 million follow-on to the $6 million financing the company announced four months ago on October 8.  The new Series B round was led [...] more...


Spotlight

Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...

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