richard-jalichandra



Today’s Burning Question: Key Takeaway from the New IAB Internet Advertising Revenue Report?

Written on
April 14th 2014
Author
Mike Daly

ADOTAS — U.S. online ad revenue surpassed broadcast TV ad revenue for the first time in 2013, rising to $42.8 billion compared with broadcast’s $40.1 billion, according to the new IAB Internet Advertising Revenue Report released last week. For Today’s Burning Question, we asked our community of industry thought leaders: “What’s your key ... more...

iSocket Launches iFA (iSocket For Advertisers)

Written on
March 3rd 2014
Author
AdotasWire

SAN FRANCISCO, March 3, 2014 (ADOTAS) – iSocket, the leader in programmatic direct and sales automation, today announced that it has launched iFA (iSocket for Advertisers), an automated way to buy premium, guaranteed inventory that saves both buyers and sellers time and expense while dramatically reducing the chance of errors. ... more...

Ex-Microsoft Exec McCabe Joins iSocket as Vice President of Business Development

Written on
February 24th 2014
Author
AdotasWire

SAN FRANCISCO, February 24, 2014 (ADOTAS) — iSocket, the leader in programmatic direct and sales automation, today announced that former Microsoft executive Kevin McCabe (pictured) has joined the company in the newly created position of Vice President of Business Development. He will be based in San Francisco and will ... more...

iSocket Raises $5 Million in Funding From Time Warner and Conde Nast; Adds Ex-Microsoft Exec

Written on
February 10th 2014
Author
AdotasWire

SAN FRANCISCO, February 10, 2014 (ADOTAS) – iSocket, the leader in programmatic direct and sales automation, today announced $5 million in new funding led by Time Warner Investments, with participation by Condé Nast; R&R Venture Partners, a new fund created by Dick Parsons, former chairman and CEO of Time Warner and Ronald Lauder; and ... more...

The FTC steps into the social media fray – so what do we do now?

Written on
May 25th 2009
Author
Richard Jalichandra

ADOTAS — It seems we in the ad industry are not the only ones noticing the increase in paid blogging (and here’s an example that makes us all cringe). By now, we’ve all seen the FTC’s proposed updated set of guidelines for testimonials and endorsements. There won’t be a decision until ... more...