Revver provides ad-supported video sharing services and shares revenue with content creators. As part of this new deal, Verizon will keep 20% of ad revenue from a video clip. Revver and the clip’s creator will split the rest.

The Revver videos will appear on Verizon’s Surround online entertainment portal by the end of the first quarter 2007 and on FiOS TV later this year. Access will be free to Verizon’s FiOS TV and broadband subscribers. Videos will be cached on Verizon’s system before being distributed to customers.

“This initiative will help us further support our creators by bringing their content to a whole new TV audience,” said Revver CEO Steven Starr in a statement. “It’s a fantastic opportunity for our company and the growing Revver community.”

The videos that will appear on FiOS will be hand-picked from categories on Revver.com. When viewing a video, FiOS viewers will also see related content. According to a company statement, content creators need to approve their videos for distribution over FiOS.

In a separate deal earlier this year, Revver will be distributing videos through Verizon’s V Cast mobile entertainment service.

“Revver is a next generation service for the online video market,” said CEO Steven Starr in a statement. “We embrace the viral power of the Internet to help people benefit from the popularity of videos no matter where they are viewed online. By leveraging the Internet as one big platform for commerce, Revver has created a real marketplace for this new medium.”

As part of the public release, Revver has updated its web interface and added more community-focused tools. Users can create their own web pages, view video analytics, send messages to other Revver users, create their own video collections, and add a Revver video feed to their own blog or website. The move out of beta has not been without hiccups. The Revver site has been down since about 9:00AM PDT this morning (9/13/06).