Facebook of the Dead: Are You Marketing to an Unreachable Audience?

Written on
November 1st 2012
Mike Daly

“FarmVille: Gail Glasbury likes this.” Really? She’s Facebooking from the grave? It was almost two years ago that I learned – via Facebook, no less – that Gail (not her real name) had died unexpectedly in her sleep at the age of 50. Since then, every so often, I get an ... more...