reachlocal



7 Things Every Small Business Website Needs

Written on
November 15th 2012
Author
Tamara Weintraub

An effective website can help improve search engine optimization, boost credibility, and drive conversions from your potential customers. But how can you know that your website has all the right elements to be effective? Start by understanding these basics of an effective small business website. 1. A Good Domain ... more...

Digital Media Vet David Carlick Joins NetSeer Board of Directors

Written on
October 12th 2012
Author
Press Release

SANTA CLARA – NetSeer recently announced that David Carlick, Chairman at ReachLocal (NASDAQ: RLOC), has joined its Board of Directors. NetSeer’s patented concept matching technology suite is rapidly advancing the way digital media is bought. By mapping the concepts that matter most to brand marketers, NetSeer aggregates relevant display, mobile, and ... more...

ReachLocal Inroduces Display Retargeting Solution for SMBs

Written on
August 13th 2012
Author
PR

ADOTAS  – ReachLocal, Inc. (NASDAQ:RLOC), a leader in local online marketing solutions for small- and medium-sized businesses (SMBs), announced today it is launching ReachRetargeting, an innovative display advertising solution that targets local consumers who have recently searched for an SMB’s business keywords as well as those who have recently visited ... more...

What Google+ Local Means for Your Business

Written on
June 11th 2012
Author
Tara Banda

ADOTAS – Last week Google launched Google+ Local, which has automatically transitioned the information from Google Places pages to a new layout in Google+. This new Google+ Local page is integrated into the Google+ social network, which makes it easily accessible to those searching the site. This update takes ... more...

Quick Hits: Colella Named CRO at Maxifier, Groupon Sues Google

Written on
October 27th 2011
Author
Gavin Dunaway

ADOTAS - Denise Colella is joining real-time campaign performance optimizer Maxifier as chief revenue officer. Colella was last seen serving as CRO with AudienceScience (which also lost CEO Jeff Hirsch to Underdog Media a few weeks ago) but also has done executive stints at Right Media and DoubleClick. Maxifier also added DoubleClick and MediaMath ... more...

Quick Hits: Buddy Media Taps Morgan as CFO

Written on
June 10th 2011
Author
Gavin Dunaway

ADOTAS – Facebook brand platform manager Buddy Media has appointed Yahoo! veteran Dennis Morgan CFO, a role he also served at EPAC Technologies, Panther Express and Vibrant Media. In addition, Buddy Media announced it has added more than 165 new clients this year (including Kraft Foods, Hanes, ESPN, Ford Motor Company ... more...

Industry news on hirings, new offerings and finance deals

Written on
September 15th 2009
Author
Edward Barrera

ADOTAS — ReachLocal, VideoEgg, the Rubicon Project, KARMA Media Labs and ThirdAge all had annoucements. The Rubicon Project, the Internet advertising infrastructure company, has acquired Others Online, the audience optimization company, to further expand its ad optimization platform. Terms were no disclosed. The acquisition is part of an aggressive effort by ... more...

Hires: ScanScout, ReachLocal, ShareThis

Written on
September 11th 2008
Author
Kathleen

ADOTAS – The founder and former CEO of About.com, Bill Day, is been named CEO of ScanScout. Most recently, Day was at local online ad shop Marchex. Day replaces Waikit Lau, co-founder of ScanScout and temporary CEO – he will return to his role as president. Alyn Glazerman has been named ... more...

ReachLocal Forms Strategic Alliance With Google

Written on
January 8th 2008
Author
Alternative Media

ReachLocal, Inc., a provider of local online marketing solutions for small- and medium-sized businesses, announced today a strategic alliance with Google to become an authorized reseller of Google’s AdWords. AdWords is a cost effective, efficient way for businesses of all sizes to advertise online by delivering relevant ads when users ... more...