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Spruce Media Issues ‘State of Facebook Ads Q4′ Report

Written on
January 23rd 2013
Author
Mike Daly

Spruce Media’s “State of Facebook Ads Q4″ has been submitted for your perusal. Some key data points to highlight: CPM Trends Newsfeed CPM in Q4 rises further, showing clear increase in competition in Facebook Ad market. Newsfeed mobile CPM is down 10% Q3 to Q4. Desktop Newsfeed CPM is up 34% Q3 to Q4. CTR ... more...

New York Times Co., Hearst, Tribune and Gannett Team Up for Private Exchange

Written on
February 28th 2011
Author
Gavin Dunaway

ADOTAS – So long, ad networks and intermediaries — The New York Times Company, Hearst, Tribune and Gannett have jumped aboard the private exchange express. The four media online and offline giants have teamed up to form quadrantONE and unleash the Q online private audience platform and ad exchange. This new ... more...