Leveraging Search Retargeting to Reach your Target Customers

Written on
March 27th 2013
Michael Benedek

In the current age of the Internet, search is still the behemoth, the channel we cannot live without, accounting for roughly 50% of online ad spend. While search sites do undoubtedly serve as the predominant online aggregation point for consumer purchase-intent data for marketers, consumers spend a very small proportion ... more...