pricewaterhousecoopers
IAB: Q3 Raked in $5.9B
ADOTAS – Interactive advertising revenues reached almost $5.9 billion in Q3 of this year, representing an 11% bump year-over-year, the Interactive Advertising Bureau and PricewaterhouseCoopers announced. But while the annual growth still reached double-digit territory, the quarter-to-quarter curve remained relatively flat when compared to past performance. Results for Q3 were only [...] more...
Online Ad Revenues Streak Up, Sets New Record
ADOTAS — Internet advertising revenues for 2007 went gangbusters, the announced yesterday. Revenues are estimated to mushroom to $21.1 billion a 25% spike over the previous record-setter of almost $16.9 billion for 2006. The revenues for Q4 2007 hit about $5.9 billion making it the highest quarter ever and representing a [...] more...
IAB Releases Accelerating Internet Ad Revenue Figures
Just in time for Advertising Week, the Interactive Advertising Bureau and PricewaterhouseCoopers have released the figures for internet advertising revenues covering Q2 and the first six months of 2006. Revenues for those first six months reached a record high of approximately $7.9 billion, while the second quarter of 2006 alone totaled [...] more...
IAB: Internet Advertising Surges 38 Percent
According to data released on Tuesday, U.S. Internet advertising surged 38 percent to a record $3.9 billion in the first quarter as marketers moved additional dollars to the Web. The Interactive Advertising Bureau and PricewaterhouseCoopers surveyed leading companies that sell advertising space online, including top portals Yahoo and Google, which are [...] more...
IAB: Interactive Advertising Revenues Reach $12.5 Billion
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) today released the Internet Advertising Revenue Report, which includes final numbers for Q3, Q4, and full year 2005. The report states that Search, Classifieds, Display, and Rich Media all continue to grow at a healthy rate. But overall, 2005 Internet advertising revenues [...] more...
Online Ad Spending Reaching New Heights in UK
A new study conducted by PricewaterhouseCoopers and the World Advertising Research Centre, and released by the Interactive Advertising Bureau UK, indicates substantial growth in all areas of interactive advertising in the U.K. The biannual survey of 78 companies reveals total 2005 online ad spending in the U.K. to be up [...] more...
Online Ad Spending Continues Growth in 2005
Online ad revenue in the fourth quarter of 2005 hit $3.6 billion—a 35 percent increase from the previous year—according to a report released Wednesday by PricewaterhouseCoopers. Spending for the year totaled $12.5 billion, a 30 percent increase from 2004’s estimated $9.4 billion. While online ad revenue surpassed expectations for the year, [...] more...
Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
Features
- 1020 Placecast and Targeting Audiences January 9th 2009
- Dial Up Creative January 9th 2009
- Affiliate Summit Flourishes January 8th 2009
- Honesty Is A Great Marketing Policy January 7th 2009
- Interactive Advertising Cometh January 6th 2009
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- Ad Agencies, ‘Last Corporate Bastion of Jim Crow’ January 9th 2009 ADOTAS — Any time I hear lawyers cry about workplace [...] more »
- Google Profit, Advertisers Rise January 9th 2009 ADOTAS — Can anyone compete against Google search? Google might have [...] more »
- Unemployment Rate Surges to a 16-year high January 9th 2009 REUTERS GROUP – The unemployment rate surged to its highest [...] more »
- World Avenue reduces workforce January 9th 2009 Adotas — The new year is starting as badly as [...] more »
- Microsoft (Hearts) Yahoo Now January 9th 2009 ADOTAS — Sigh. Steve Ballmer must have multiple personalities. First the [...] more »
- Epsilon, Double Fusion, Revenue Science, Nurun Job Roundup January 9th 2009 ADOTAS – Nurun, Revenue Science, Double Fusion and Epsilon announced hirings [...] more »
- Layoff tracker January 8th 2009 ADOTAS — We have started a short list of the [...] more »
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- January 9 - Unemployment Risies to 7.2% - Highest Yearly Job Loss Since 1945 - Google Rumors - Freightliner Dismisses 2137 - Semitool Chips Away 280 Jobs - Union Pacific Derails 231 - Boeing to Layoff 4500? - Beechcraft Ending 1600 Jobs? « The Layof: [...] via World Avenue reduces workforce » Adotas. [...]
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- January 9 - Unemployment Risies to 7.2% - Highest Yearly Job Loss Since 1945 - Google Rumors - Freightliner Dismisses 2137 - Semitool Chips Away 280 Jobs - Union Pacific Derails 231 - Boeing to Layoff 4500? - Beechcraft Ending 1600 Jobs? « The Layof: [...] via World Avenue reduces workforce » Adotas. [...]
