pre-roll_spots



Five Tips for Boosting CPG Digital Campaign Performance

Written on
February 25th 2013
Author
Tom Flanagan

Entering 2013, CPG brands are facing increased pressure to demonstrate ROI from their marketing investments. For that reason, digital media’s low cost and tremendous reach make it an attractive option for media planners. However, cost efficiency does not guarantee effectiveness, so it’s important that marketers are strategically managing and analyzing ... more...

Clash Group Launches Unique Pre-Roll Video Ad Platform for Web, Mobile

Written on
August 14th 2012
Author
PR

Clash Group, the digital direct response ad agency, has launched a unique web and mobile Pre-Roll video advertising platform. The new Clash video network enables brands to eliminate wasted marketing expenditure by targeting Pre-Roll digital video advertisements only to pre-identified users from a network of 600 million video streams per ... more...

Clear Channel Unveils Video-On-Demand

Written on
January 9th 2006
Author
Kiran Aditham

After seeing the financial hit that its terrestrial radio empire has taken in the last year thanks to satellite and podcasting, entertainment monopoly Clear Channel has been pursuing alternate means of revenue- specifically through its online music & radio unit. ClickZ reports that tomorrow, the company is expected to unveil ... more...